Head Of Digital Marketing
Current• Development and planning of Digital Marketing campaigns, on Facebook, Instagram, Linkedin, TikTok, Google Ads and other platforms for international firms and institutions such as Roche, Pfizer, MSD, Regione Lazio, La Sapienza, LeoPharma, Allergan Aesthetics, Viatris, Amgen, Astellas and more. • Reporting and performance analysis, KPIs and constant result assessment to identify areas for improvement in creative and production processes • Management of a team of four Content Team professionals. • Definition of Social strategy and special branded content activities in close collaboration with the Creative Director for both the company and external clients. • Market and competitor analysis to identify new social and communication trends.