Marketing Specialist & content creator with a Bachelor's Degree in Social Communication and over 10 years of experience in content creation. - Website creation, optimization, and maintenance - Google Ads, Facebook Ads, YouTube Ads, LinkedIn management, and ad creation (infographics, videos, posts, etc). - Lead generation & prospecting- Marketing events creation, management, design, and promotion- Design of banners, flyers, magazine ads, web ads, and more- Social media and email campaigns and post-creation- Performance analysis & trend studies- Implementation of SEO and SEM strategies- Management of CRM tools - Writing original and appealing content for search engine optimization- Professional video editing for social media - Professional post creation for social mediaTOOLS RUNDOWN- Media creation: Adobe Premiere, Adobe After Effects, Adobe Photoshop, Adobe Illustrator, Canva, ChatGPT and other AIs- Web design: WordPress, Elementor, Gutenberg, eCommerce tools (like WooCommerce), ChatGPT, Google Gemini, and other AIs- CRM: Hubspot, Salesforce, Google Cloud, Zapier, ClickUp- Social Media: LinkedIn, Google My Business, Instagram, Facebook, YouTube- Analysis: Google Analytics, Google Cloud, Google Console, Google Trends- Prospecting & email campaigns: Growbots, Uplead, ZoomInfo, Hubspot AI, Hubspot
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Manager De MercadeoSkyblack RentalsVenezuela -
Marketing ManagerSkyblack Rentals Jul 2024 - PresentHouston, Texas, United StatesDriving growth by improving the company's reputation and presence as the head of the company's marketing. - Strategic Planning & Management: I excel at planning, executing, evaluating, and optimizing marketing campaigns to achieve business goals.- Creative Execution: I can design and manage a wide range of marketing materials: print advertising (flyers, banners, brochures, business cards), email campaigns, social media content, written content, videography and video editing; and the webpage itself- Lead Generation & Prospect Research: I'm skilled at identifying and attracting potential customers through targeted prospecting and market research.- Content Marketing & SEO: I develop engaging content plans and implement SEO strategies to optimize the company's digital presence and attract qualified leads. -
Business DeveloperSkyblack Rentals May 2023 - Jul 2024Texas, Estados UnidosCreation and management of marketing strategies: - Marketing Budget Management. Planning, executing, and evaluating digital and physical marketing strategies (Google Ads, Facebook Ads, LinkedIn Ads, print advertising, networking, merchandise, events, and other channels).- Full development of advertising for different media (banners, flyers, magazine ads, videos, marketing events, etc.)- Creation, design, and management of the website's front-end and back-end (WordPress, Elementor design, WooCommerce integration, and other tools).- Social media and website posts and advertising (YouTube, Instagram, LinkedIn, Facebook, Google My - Business, backlinks to the webpage).- Email marketing campaign management (Uplead, Hubspot, Growbots, etc.).- Management of online customers and the company's online presence.- Updating the company's online and offline workflow through various tools (Google Cloud, Adobe Cloud, etc.).- Lead generation, prospecting, and customer database management (Hubspot, Uplead, LinkedIn Sales Generator, and other tools).- Management of customer databases, prospect journeys, deals, and more.- Development of business opportunities based on data (Google Trends, Google Analytics, Google Console, etc.).- Planning and supporting in-person marketing strategies based on "Inbound" philosophies.- Planning and developing in-person marketing events, including designing all materials and web, print, or other promotion. -
Staff Web Writer - Video GamesTech Central Aug 2020 - May 2023RemoteDaily content creator for Tech Central sites. - Creating original content every day, 500 to 1000 words articles. The topics were gaming and tech. - Creating original thumbnail arts via Photoshop.- Optimizing articles for web engine and audience retention.- Recording, editing, and sharing gameplay videos for YouTube. -
Staff Web Writer - MusicBeginner Guitar Hq Jun 2019 - Aug 2020RemotoMusic writer for BeginnerguitarHQ.com. Subjects are usually tutorials("how to") or "reviews."- Proposing new musical themes and series every week- Writing new articles every week: reviews, tutorials, educational content. These may include tabs or live demonstrations.- Apply SEO tactics to attract more audiences.
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Av ProducerFreelance (Self Employed) Jan 2019 - Feb 2020QuitoIndependent AV producer in Quito; Support videographer, photographer, and video-editor for small advertising and entertainment companies. - Camera (Pocket, Gimball, Go Pro, DSLR, and mirrorless cameras)- Photography & photography editor (Photoshop plus Lightroom)- Edition & post-production (Premiere plus DaVinci Resolve) -
TranslatorUniversidad Internacional Sek Ecuador Aug 2017 - Dec 2018Quito, EcuadorI translated and revised academic research and publications, from Spanish to English and vice versa for the Universidad Internacional SEK of Ecuador, the IKIAM, and the Central University of Venezuela. -
Staff WriterThe Usb Port Jul 2016 - Mar 2017Caracas, VenezuelaUSBport is part of a Venezuelan news outlet based in Miami, Florida.The site merges institutional journalism with alternative voices to offer complete perspectives on trending in U.S. and the world. 1) Staff writer for US-based digital magazine;2) Web content creator ranging various themes: U.S. politics, science, business, technology, mobile devices, video games, vehicles, medicine, and entertainment;3) Become a specialist in certain themes (like a video game, a TV series, or an important news event) so I could continue to create new in-depth articles about it week after week;4) SEO of my own articles so they could appear on Google's organic search and Google's News and Trend search engines
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Video JournalistVivoplay Nov 2014 - Aug 2016Caracas, VenezuelaVivoplay is a multi-platform channel that offers both original content and on-demand content. I worked in the news department - the largest section of the media - and produced daily material that would stream on the "Noticias en Vivo," the news program. 1) Staff video journalist in Venezuelan multi-platform channel, working for in the news department to produce daily video news;2) Social media monitoring to catch relevant events that are not normally broadcasted in regular Venezuelan media outlets;3) Reporter on the streets during special transmissions or special works;4) Video editor.
Joseph Z. Education Details
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5-Year Bachelor Degree -
Escuela Audiovisual MediaxCinematography And Film/Video Production -
Diploma -
Universidad Católica Andrés BelloDiploma -
Liceé Français De CaracasBachelor Of Science
Frequently Asked Questions about Joseph Z.
What company does Joseph Z. work for?
Joseph Z. works for Skyblack Rentals
What is Joseph Z.'s role at the current company?
Joseph Z.'s current role is Manager de Mercadeo.
What schools did Joseph Z. attend?
Joseph Z. attended Universidad Central De Venezuela, Escuela Audiovisual Mediax, Berklee College Of Music, Universidad Católica Andrés Bello, Liceé Français De Caracas.
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Joseph Z.
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