I use my wordsmith skills, social expertise, and marketing knowledge for the greater good. I acquired a very particular set of skills over my decade-long career in Adland. Skills that brought me to this unique position today. I started off as an Accounts and Project Executive, acquiring the skills to pacify both anxious clients and aggrieved creatives. I moved on to be a copy-based creative, learning how to come up with ideas that answered the brief and not my fancy. Then I became a Team Lead of a bunch of very talented social creatives where I learned how to managed not theirs, but my ego.I gave up my Team Lead title to become a copy-based creative to sharpen my ideation thinking and honing my craft. Seeking a different environment, I moved in-house for 2 years where I got a front-seat row to the madness that is Marketing. So mad that I enrolled myself into a Mini-MBA in Marketing and got an A-grade.After in-house, I shared my copywriting skills, expertise in social, and marketing knowledge with individuals and small enterprises. I now apply these skills to support a philanthropic organisation.