Development of the company's strategy, the definition of strategic goals, ensuring their measurability and description;Distribution of company resources (financial, material, labour, etc.) in accordance with the priorities of the company;Hiring middle managers (team leaders), delegating authority to them, evaluating the results of their work;Maintaining and determining priority areas of activity, searching for options for the development and expansion of the company's activities, etc;Development of corporate culture, values ​​and standards;Assessment of company risks, ensuring their control and minimization.

Project work on the development strategy of opening a chain of Luxury stores in Baku, Azerbaijan• Market analysis in the category (LUX, Premium).• Choosing suppliers and negotiating the terms of cooperation.• Monitoring commercial real estate.Achieve:• Developed the concept and strategy of opening a chain of stores in the luxury segment.• Calculated the Business Forecast and Investment Project.• Reached agreements with suppliers.• Selected the properties and negotiated commercial real estate for the opening.

• Operating management of the company.• Budget planning and implementation of the sales plan.• Negotiating with customers, contractors and partners.• Building and improving business processes.Achieve:• Established active communication with key VIP customers (hotels, business centres, banks, salons, leading companies). Concluded new lucrative contracts and attracted new permanent customers.• Ensured the break-even of the business. Reduced receivables by 40%. Increased sales by 30%.• Improved sales efficiency. Reduced the cost of goods by 10%.• Analyzed and formed the optimal rang of goods, increased the turnover, reduced in half the write-offs of goods.• Optimized logistics operations and delivery times.• I have held successful marketing events, involving VIP clients.“New Breath of Lilac” auction-exhibition. Tasting the new wine brand "Shirvan Wines".

- Operative management of retail chain of flower shops "Camellia".- Implementation of service standards.- Optimization of business processes.- Development of the Internet sales channel.- Opening of new stores.Achievements:- Increase in turnover and marginal revenue, an increase of more than 30% compared with the previous period. Increase in online store sales by 100%,- Implementation of the algorithm for customer service standards. Running the program is a secret buyer. Monthly increment in the assessment of the quality of service + 10%.- Opening of 3 new stores.

- Growth of the main indicators of the retail network:Sales - growth by 12%, conversion by 20%.- Formed an effective team of regional managers.- Developed and implemented a new format of stores for the network rebranding.- Opened 8 stores of “Злата” of a new format.- Introduced a new system of staff motivation. Reduced staff turnover to 20%.

• Planning, management and control of the retail direction (the retail chain "Secunda" 45 stores and online store "Secunda").• Budgeting, optimization and control of the revenue and expenditure part.• Management of the personnel of the retail sector (250 people).Achievements:• Introduced innovations to improve the efficiency of the chain - integration of online store with retail stores, sales growth in 2013-14 - 15%, Net profit growth - 30%• The best commercial performance of the regional chain - from 2007 to 2012.Sales grew by 34%, margin income increased by 44%, Financial. the result increased tenfold.• Launched a new program of training and testing of retail store staff.