Zdenek Kratky

Zdenek Kratky Email and Phone Number

Chief Marketing Officer @ Solenis
4470 Thibault Av. St-Hubert, Qc Canada J3Y 7T9
Zdenek Kratky's Location
Atlanta, Georgia, United States, United States
Zdenek Kratky's Contact Details
About Zdenek Kratky

• Accomplished marketing and sales executive, recognized as a thought leader in building strong brands, developing innovative campaigns and driving top/bottom line performance.• Constructive challenger, utilizing a unique combination of creative, strategic, and analytic talent honed through strategy consulting and direct business management experience.• Champion of big ideas, coupled with the ability to bring them to life, as evidenced by a proven record of successful, award-winning and effective marketing and sales programs.• Outstanding communicator with the intellectual capacity, presence, and credibility to influence and inspire others at all levels of an organization.• Creative, enthusiastic hands-on team leader with broad experience driving and managing change within international environments.

Zdenek Kratky's Current Company Details
Solenis

Solenis

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Chief Marketing Officer
4470 Thibault Av. St-Hubert, Qc Canada J3Y 7T9
Website:
solenis.com
Company phone:
866-337-1533
Zdenek Kratky Work Experience Details
  • Solenis
    Chief Marketing Officer - Pool Solutions
    Solenis Oct 2020 - Present
    Wilmington, De, Us
  • Solenis
    Vice President Of Marketing - Pool Solutions
    Solenis Oct 2019 - Oct 2020
    Wilmington, De, Us
  • The Imagine Group
    Vice President Of Marketing
    The Imagine Group 2016 - 2019
    Shakopee, Minnesota, Us
    Developed and launched Visual Communications Optimization Platform to drive 25%+ cost savings and double-digit sales growth for retail clients utilizing consumer insights, creative optimization, and IoT at shelf measurement. Launched new enterprise go to market strategy and brand identity moving from best in class operator model to a value creation and marketing campaign efficiency focused strategic partner (www.theimaginegroup.com).
  • The J.M. Smucker Company
    Director Of Sales / Team Leader
    The J.M. Smucker Company Mar 2015 - Aug 2016
    Orrville, Ohio, Us
    Led account teams for Target, Online Channel, Club Accounts, Drug Stores, Military and Convenience Customers, and SuperValu (added 2016) with responsibility for 20+ team members in sales, category management and supply chain. Developed best in class team culture and led Target sales team to highest rating of all pet food account teams (The Advantage Report, U.S. Retailer Survey). Awarded FY2015 MVP for cross-functional team leadership and business growth.
  • The J.M. Smucker Company
    Director Of Sales / Team Leader (Big Heart Pet Brands Acquired By J.M. Smucker Company March 2015)
    The J.M. Smucker Company Oct 2012 - Mar 2015
    Orrville, Ohio, Us
    Led cross-functional sales team for Target with food and pet food responsibility. Consistently delivered annual top-line growth and profit targets while building strong executive level retail partnerships. Awarded 2014 Vendor of the Year Award by Target (pet department). Gained Target pet snacks captaincy by developing a sustainable growth strategy designed to double the segment size for Target within five years.
  • Philips Consumer Lifestyle
    Director Of Sales
    Philips Consumer Lifestyle Dec 2010 - Sep 2012
    Amsterdam, Noord-Holland, Nl
    Led team of nine sales and business planning managers and worked closely with trade and category management teams in field office. Member of North American Sales Leadership Team.
  • Philips Consumer Lifestyle
    Director Of Marketing
    Philips Consumer Lifestyle Aug 2008 - Dec 2010
    Amsterdam, Noord-Holland, Nl
    P&L and team lead responsibility for $200M+ TV/video/sound accessory business including all marketing/brand and in-store shopper support reporting to VP of CE marketing. Significant focus on value creation through product, customer and sku rationalization in margin compressed categories.
  • Philips Consumer Lifestyle
    Senior Manager - Black Belt
    Philips Consumer Lifestyle Jan 2007 - Aug 2008
    Amsterdam, Noord-Holland, Nl
    Working on executive management agenda priority items as part of high potential management development process. Certified in Black Belt Medic (Six Sigma) approach to process improvement - focus on marketing/shopper processes in current project
  • Philips Consumer Lifestyle
    Senior Brand Manager
    Philips Consumer Lifestyle Oct 2003 - Aug 2008
    Amsterdam, Noord-Holland, Nl
    P&L and team responsibility combined with significant collaboration with global marketing team to ensure umbrella advertising / communication, product and packaging strategies were effectively deployed for local market needs. Supported retail sales force with direct customer-facing activities across all key national accounts.
  • The Boston Consulting Group
    Consultant
    The Boston Consulting Group 1999 - 2003
    Boston, Massachusetts, Us
    Management consultant specializing in corporate strategy for Fortune 100 clients, working with teams in diverse industries. Worked with senior executives reporting into c-suite level steering committees and corporate sponsors.
  • Nestle
    Group Brand Manager
    Nestle 1995 - 1998
    Vevey, Ch
    Responsible for instant drinks brand portfolio for Czech and Slovak Republics. Worked and lived in Prague, Czech Republic

Zdenek Kratky Skills

Team Leadership Sales And Marketing Leadership Marketing Strategy Competitive Analysis Cross Functional Team Leadership Consumer Packaged Goods Marketing Brand Management Integrated Marketing Marketing Communications Planning Shopper Marketing Brand Implementation Product Marketing Consumer Products Brand Equity Development Brand Architecture Consumer Behaviour Durable Goods Consumer Electronics Sales Management Retail Category Management Customer Engagement Consumer Insight Social Media Digital Marketing Advertising Management Marketing Communications Strategic Planning Fmcg Sales Marketing Management Global Marketing Strategy Product Launch Customer Insight Marketing Business Strategy Analytics Coaching Advertising Leadership Business Planning International Marketing Retail P&l Management Business Development Market Research Product Management Product Development Consultative Selling Management Sales Strategy Customer Management Demand Generation Content Strategy Forecasting

Zdenek Kratky Education Details

  • University Of Rochester - Simon Business School
    University Of Rochester - Simon Business School
    Marketing
  • University Of Connecticut
    University Of Connecticut
    Marketing
  • New Milford High School
    New Milford High School

Frequently Asked Questions about Zdenek Kratky

What company does Zdenek Kratky work for?

Zdenek Kratky works for Solenis

What is Zdenek Kratky's role at the current company?

Zdenek Kratky's current role is Chief Marketing Officer.

What is Zdenek Kratky's email address?

Zdenek Kratky's email address is zd****@****ips.com

What is Zdenek Kratky's direct phone number?

Zdenek Kratky's direct phone number is +4484560*****

What schools did Zdenek Kratky attend?

Zdenek Kratky attended University Of Rochester - Simon Business School, University Of Connecticut, New Milford High School.

What skills is Zdenek Kratky known for?

Zdenek Kratky has skills like Team Leadership, Sales And Marketing Leadership, Marketing Strategy, Competitive Analysis, Cross Functional Team Leadership, Consumer Packaged Goods Marketing, Brand Management, Integrated Marketing, Marketing Communications Planning, Shopper Marketing, Brand Implementation, Product Marketing.

Who are Zdenek Kratky's colleagues?

Zdenek Kratky's colleagues are Corne Raath, Aylin Pelka, Gerardo Alejandro Flores, Sandra Llanas, Jean Luc Raymond, Linda Schmidt, Kaleb Jemison.

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