Bisdesk is an inspiring community-based marketplace for workspaces - connecting hosts and entrepreneurs on a global platform. We are now the largest platform in UAE providing a single point of access to over 75% of the market inventory.As a director at Bisdesk, it was my opportunity to help design, develop, implement and improve upon a customer journey experience with digital as well as physical touch points. I was also able to play a key role in onboarding the various B2B partnerships (Business Centers & Coworking spaces) that have made us the definitive resource for our flexspace industry in UAE.

The Abu Dhabi SME Hub, a Khalifa Fund initiative, is a private-public initiative supported by the Abu Dhabi Department of Economic Development, which aims to nurture, advance, and grow a community of entrepreneurs, SMEs, and startups in the UAE.The Hub supports small and medium enterprises of all stages, adding value across different streams:- Our Explore component puts you in touch with new opportunities, initiatives, and regulations that shape the local business environment, in addition to relevant news and insightful interviews with SMEs, startups, regulators, investors, and more. Explore is also home to podcasts, video interview series, and more.- Our Learn component equips you with the best business practices through a series of engaging multi-format content pieces and courses.- Our Community component gives you an overview of Abu Dhabi’s ecosystem and its changemakers within the public and private sectors, while giving you the opportunity to solicit personalised feedback from mentors via our Access to Mentors platform.

We deploy partnerships on behalf of our clients around the globe. Working hand-in-hand with them to drive the business towards sustainable development. We equip you with our comprehensive and innovative consultancy for the best decision-making, guiding you all the way from inception to execution.

Trading Division (GCC & Africa)• Analysing, recruiting and negotiation of exclusive distribution rights to several brands in fields as defined by the strategic vision of the board.• Plan and recommend business development and marketing strategies with a customer centric value proposition in line with our corporate strategy. Also, manage the retail channel partners program for efficient deployment and display of our merchandise.• Source new revenue opportunities in local, regional and export markets by developing networks. • Manage sales support activities such as sales administration, customer service, invoicing to ensure that customer orders are processed, dispatched and accurately invoiced on time.• Manage CRM database and use market insights on the pipeline, open quotes, new opportunities, recent activities and lost sale strategically to deliver business value.Business Development Strategy Advisory• Conduct strategic analysis to drive business decisions on new initiatives and partnerships for international clients seeking to enter the UAE & wider GCC market.• Develop compelling and insightful recommendations.• Build consensus among cross-functional teams and influence decision making within leadership audiences.• Lead execution against recommendations if required.Key Achievements• Executed a prestigious order for the $1.4 billion Royal Atlantis resort and residences project. Secured several follow up orders.• Installed an innovative virtual skylight system as a trial order for Aster Healthcare and instigated negotiations for a country wide deployment.• Achieved over 65% penetration into the partner database of the industry leading architects and interior designers based in the prestigious Dubai Design District, Dubai. • In line with company strategy, successfully negotiated and acquired exclusive distributorship for world class brands in three different industries - Lighting, Trucking ancillary products, building materials.

AHI Carrier is the largest Carrier Joint venture HVAC distribution company outside USA. We distribute Carrier & Toshiba HVAC products in 63 & 50 countries respectively across 4 continents.• First point of contact for all customers belonging to the CIS, Eastern Africa regions & Non-Middle East originated Special projects (OGP). Provide back office support and guidance to front offices located in Russia, CIS, & CEE regions. • Leverage industry network & internal database to identify different business development opportunities and develop targeted proposals within stringent EU & US export compliance protocols. • With the support of a cross-functional team, guide, facilitate, upsell and eventually satisfy all direct B2B & B2C sales opportunities arising from assigned regions.• Troubleshoot any issues both within the sales cycle as well as outside – Essentially take complete responsibility to ensure relations between Carrier and all its stakeholders are always at optimum level. • Lead the front end sales team across AHI offices in allotted territories at development & actualization of their go-to-market strategy. In addition, coach the team at best practices in customer service & relationship management.• Negotiate best terms with the supply chain, while generating maximum revenue and gross margin gains for my firm. • Continually gather customer feedback and pinpoint viable alternative measures to improve customer experience and ultimately customer retention levels.Soft skills utilized: Critical thinking, Time management, Negotiation, Prioritizing, Communication, Strategic leadership, Account management, Business practice compliance, Resource utilization, Alternative solutions, Teamwork & Upselling.Target achievement: Achieved 20-25% average sales growth in assigned territories surpassing multi-million dollar targets.