Originally from Canada and now based in Israel, I am fluent in English, Hebrew, and Russian. I have over 10 years of experience in marketing and since 2024, I am now the COO of What's Next in Israel Tech. As the COO at What's Next in Israel Tech and the Marketing Director at Finnegan, I bring a wealth of experience in technology scouting, marketing, and event management. At What's Next, I lead efforts to spotlight cutting-edge technology companies across Israel, presenting them in engaging 90-second videos each week. My role at Finnegan involves leading all Israel-based marketing activities and events, focusing on acquiring companies as clients and working closely with senior partners to develop and execute strategic marketing plans. I manage and produce digital and print content, and sponsor large-scale tech conferences. Additionally, I plan and execute end-to-end conferences and corporate events, produce high-end virtual events, webinars and monitor industry trends to provide daily briefings. My goal is to drive impactful marketing strategies that foster growth and innovation in the tech sector.