Zeljko Jovanovic Email & Phone Number

Belgrade, Serbia

Belgrade

• Making sure people, both internally and externally, can achieve their full potential through the opportunities we create • Developing and owning marketing strategy for all programme and service activities in the region • Aligning regional and country strategies with the global organisational vision • Owning and being responsible for all marketing related targets • Ensuring branding, communications and marketing identity are embedded in everything we do • Positioning marketing as a full management process, not just a promotional activity • Managing the core and wider team of marketing professionals across 15 countries and the region • Identifying market opportunities and fine-tuning existing programmes and services so that they achieve the best impact • Benchmarking everything we do against industry and our own KPIs

Belgrade

• Own and implement digital and social media strategy, including the rollout of new websites in all countries in the region, improved search engine optimisation and professional, interactive social media sites•Provide expert leadership to all involved in digital working in the market, facilitate communication, share best practice and build team confidence, develop skills and run training for colleagues across the region

Planning, implementation, monitoring and evaluation of British Council’s large scale projects in the region compromising of: Croatia, Bosnia and Herzegovina, Serbia, Montenegro, Macedonia, Albania, Kosovo, Cyprus, Turkey, Russia, Ukraine, Azerbaijan, Kazakhstan, Uzbekistan, Georgia and Armenia. Preparing marketing strategies to reach the set targets according to the organizational objectives.

Business development for the international examinations in Serbia, Croatia, Bosnia and Herzegovina, Montenegro, Macedonia and Albania. Identifying business opportunities, running promotional campaigns, expanding the suppliers network and achieving set organizational financial targets.

Leading customer services development and management of knowledge and information centre in Serbia as well as line management of seven employees. Reviewed on premises and online customer journeys, fine- tuned old and developed new services. Organized series of external events aimed at individual and corporate customers.

Management of Customer Care Section within Customer Services Division in the national telecommunications carrier (fixed, mobile telephony and Internet) in Serbia. Direct management of business customers call centre, corporate business solution for customer feedback and complaints and B2B interaction. Line management of 28 employees. (2001-2004)

Professional Qualification, Marketing

Professional Diploma in Marketing

Master, Marketing Management

Activities and Societies: Master in Relationship Marketing

Education record