Zemo Zheng Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, California, Us

- Spearheaded the content strategy, brand guidelines, visual aesthetics, and engagement growth on social media platforms for the launch of "Platinum Bay NFT" collection, targeting both Web2 and Web3 audiences. - Coordinated major online promotional events, such as "500k Condon Giveaways" or "Asset-backed NFT Twitter Space Talk", translating followers into active discord members.- Generated high-end graphic content simultaneously for four social media platforms and art directed the company's primary website.

Produced six campaign videos and 20 campaign photographs for the brand's website and pop-up event, collaborating with cast members from Netflix Reality TV show "The Bling Empire" to launch their brand capsules; the final videos were showcased on LED billboards at Fred Segal. • Directed the cinematography, and photography of the campaign content. • assembled and managed a crew that consists of lighting grip, camera operators, sound team, and production assistants.

New York, Ny, Us

- Facilitated the company's AAPI-advocate program by delivering photos highlighting real personalities of Asian communities, and was featured on corporate's social media page. - Formulated the creative strategy proposal "Virtual Tree Planting"for Mastercard APP'simmersive experience design, and proposed an additional interactive map feature for the APP to build a community for the brand. - Refined campaign creative proposals for IBM Cloud, 1800 Flowers, and OneUnited Bank by restructuring the visuals, revising the wording, and analyzing extensive research.

- Conducted 50+ photoshoots, 10+ music videos, and 5+ EP cover, as the creative director and lead photographer. Each photoshoot comprised production planning, client communication, art direction, location scouting, and editing. - Cultivated a fifteen-people team of photographers and makeup artists, tasks including arranging schedules, coordinating photo shoots, and integrating client database.

Cambridge, Massachusetts, Us

- Designed comprehensive campaign strategies for Indiegogo and KickStarter, tasks comprised video production, script drafting, content distribution, and press release. - Implemented creative marketing tactics utilizing influencer strategies and digital marketing toolssuch as CrowdReach and Krowdster, accumulating 400+ followers on Instagram within the first week. - Created a brand guideline for visuals, unifying the aesthetics amongst the campaign, social media platforms, and the website.

St. Louis, Mo, Us

- Conceptualized the core idea for the NET-A-PORTER business proposal as “Chic Effortlessly”, working with six other teammates to develop a complete PR/marketing strategy. - Enriched the final proposal presentation by collaboratively composing the consumer insights, the massage house, and the commercial video sections.- Refined posters, mood boards, business presentations for BORDEAUX, GUERLAIN, and SENBO.- Systemized the competitive analysis for FRESH into reports, monitoring competitors, collecting and analyzing weekly data, translating communication files among English, French, and Chinese.

Master'S Degree, Pr And Advertising

Bachelor'S Degree, Advertising

Bachelor'S Degree, Marketing

Education record