Zeno C. Email & Phone Number

Melbourne, Vic, Au

Empowering aspiring designers with practical skills. Passionate about assisting foreign professionals transition and excel in new countries.Here is my profilehttps://adplist.org/mentors/zeno-ml-chan

Melbourne, Victoria, Australia

- Design products with a user-centric approach by mapping their journey and creating prototypes based on user testing.- Focus on UX/UI projects for social issues, with a particular emphasis on those about sustainability.- Guiding and mentoring a Junior UI designer to foster their professional growth, providing constructive feedback, and transferring knowledge about design principles and industry best practices.- Extensive experience in a highly collaborative work style with frequent communication with an international range of developers, clients and project owners to meet targets.

- Investigated the mobile gaming industry and studied user behaviour to understand their needs and preferences.- Communicating research findings to our client and demonstrating the value of investment in a project idea.- Successfully assisted the client in securing more than 3 million NTD of funds by utilising a well-crafted research report.

Taipei City, Taiwan

- Assess and influence customer perceptions in advertising, relationships, reputation, service, pricing, curriculum, website usability, and sales processes. Develop customer personas and empathy maps to bridge communication gaps, align goals, and boost customer loyalty.- Establish a streamlined communication structure for efficient information organisation and workflow tracking.- Implement agile methodologies to define and monitor key performance indicators (KPIs) for the UI team. Offer mentorship, fostering a positive and collaborative work environment while respecting individual boundaries.- Develop an intuitive website's sitemap and navigation that are accessible, inclusive, and user-friendly.- Optimise user flows based on customer insights for a seamless digital experience.- Develop wireframes and prototypes to visually present interface layouts to stakeholders and users, facilitating feedback collection.- Craft compelling marketing campaigns for STEAM programs, emphasising their unique value propositions for different age groups.- Build and reinforce the institution's brand identity among parents, guardians, and the community to develop trust and credibility.- Organise and execute community events, workshops, and informational sessions in collaboration with local communities and schools, fostering direct engagement with parents and guardians.

Taipei

- Envision, create, and generate on-brand materials primarily for EDMs, websites, social media, and print media, including posters, menus, signage, brochures and in-house materials.- Provide contemporary designs, generate creative ideas consistent with the brand, and consistently explore innovative designs by pushing boundaries.- Collaborate closely with store managers and marketing team to implement product launch and brand campaign concepts effectively.- Photo retouching, shooting & editing to meet the ever-evolving needs of the business.- Designed venue merchandise, including clothes, game arcade machines, and other promotional products.- Maintain brand website with HTML and JavaScript language.- Design of brand guidelines across online and offline media & modification of corporate collateral to suit local market requirements.

- Deliver print-ready marketing assets, including books, posters, menus, signage, brochures, and in-house materials for clients' campaigns.- Work closely with a co-founder to establish soil concepts from creativity, deadline commitment and client communication.- Monitor competitor creatives, industry trends, user experience, and creative best practices across the industry.

Master Of Design, Human Computer Interaction

Bachelor Of Design, Web Page, Digital/Multimedia And Information Resources Design