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Mumbai, Mh, In

Mumbai, Maharashtra, India

As the founder and Growth Marketer in Chief at Diluvian Digital, I lead a dedicated team in providing strategic internet marketing solutions to medium-sized B2B businesses navigating their growth phases. Our mission is clear: to empower our clients to increase online traffic and convert more customers predictably every quarter. Leveraging a combination of SEO (Search Engine Optimization), CRO (Conversion Rate Optimization), Email Marketing, and Website Copywriting, we tailor comprehensive growth strategies that align with our clients' goals and objectives. By implementing data-driven approaches and innovative techniques, we drive tangible results, helping our clients achieve sustainable sales growth and stay ahead in their competitive landscapes. At Diluvian Digital, we are committed to being a trusted ally for B2B marketing.

During my tenure as a Growth Hacker & Copywriter at Formi, a B2B event management platform, I spearheaded innovative strategies to drive user acquisition, engagement, and retention. Combining my expertise in growth hacking and copywriting, I crafted compelling messaging and content that resonated with our target audience of event organizers and businesses. Through data-driven experimentation and optimization, I identified and capitalized on growth opportunities, leveraging channels such as email marketing, social media, and content marketing to expand our reach and generate qualified leads toward successful B2B Marketing campaigns. Additionally, I collaborated closely with cross-functional teams to enhance product messaging, user experience, and conversion rates. My role at Formi allowed me to blend creativity with analytical rigor, ultimately driving measurable results and contributing to the company's success in the competitive B2B marketing.

Mumbai Area, India

During my tenure as a Senior Copywriter & Growth Marketer at Rayadcom, I initially found myself immersed in the craft of persuasive writing and digital marketing strategies. However, as time passed, I began to sense a misalignment between my passion, skills, and the trajectory of my career path. It became evident that some organizations approached marketing in ways that contradicted my beliefs and values. Feeling the urge to explore beyond the confines of traditional practices, I delved into consumer psychology, behavioral psychology, and the intricacies of the digital consumer landscape. It dawned on me that copywriting was not merely about regurgitating old tactics but about shaping meaningful connections and driving genuine engagement. As the world grappled with unprecedented challenges, the pandemic served as a catalyst for change, exposing the shortcomings of outdated strategies. It was then that I realized the immense potential for innovation and transformation in the field of copywriting and growth marketing, inspiring me to strive for excellence and push the boundaries of what was possible.

Mumbai, Maharashtra, India

As a Midweight Copywriter & Growth Marketer at Headlight, I embarked on a journey that expanded my horizons and deepened my understanding of growth marketing and copywriting. Here, I began by mastering the fundamentals of Direct Response Marketing, which had initially drawn me to the world of copywriting. It was a revelation for me, as Direct Response Marketing wasn't prevalent in my local marketing landscape dominated by Brand Marketing. Nevertheless, I embraced the challenge and soon found myself immersed in crafting and testing compelling copy and growth hacks that drove tangible results. Witnessing the impact of Direct Response Copywriting and Conversion Copywriting firsthand ignited a newfound passion within me, propelling me towards an obsession with this frontier of marketing. At Headlight, I thrived in an environment that encouraged innovation and experimentation, continuously pushing the boundaries of what was possible in the realm of copy and growth marketing. Here I learned the larger chunk of how to run an agency of my own.

Mumbai, Maharashtra, India

During my tenure as a Junior Copywriter at Synapse Marketing, I delved into the intricate world of advertising, growth marketing and copywriting, learning from seasoned professionals while swiftly adapting to the fast-paced environment. Immersed in the creative process, I honed my skills in strategizing, copywriting, ideating, and conceptualizing campaigns that resonated with our target audience. As I absorbed knowledge and techniques from the experts around me, I realized my potential to make a significant impact in B2B Marketing. Life suddenly became exhilarating again, as I embraced the challenges and opportunities that came my way with enthusiasm and determination. This role not only fueled my passion for storytelling and creative expression but also propelled me toward a fulfilling and rewarding career in copywriting and growth marketing.

Mumbai, Maharashtra, India

During my tenure as a Growth Marketing Trainee at LaunchMyDrug, I immersed myself in the fast-paced world of internet marketing and growth hacking. This role provided me with invaluable hands-on experience, allowing me to learn and implement cutting-edge strategies to drive user acquisition and engagement while having a whole new experience in the B2B Marketing world. I found that the real-world challenges I faced at LaunchMyDrug often contradicted the outdated concepts I was taught in the classroom. From community building and copywriting to leveraging growth marketing strategies for targeted campaigns, I thrived in the trenches, adapting and evolving alongside the rapidly changing landscape of internet marketing. This experience not only broadened my skill set but also instilled in me a deep appreciation for the importance of practical knowledge and continuous learning in the field of marketing.

Gujarat, India

As an Experiential Marketing Specialist at Rann Utsav, I was entrusted with curating unforgettable experiences and fostering meaningful connections with our audience. From conceptualizing immersive events to executing engaging activations, I played a pivotal role in showcasing the cultural richness and natural beauty of Kutch. However, it was a unique opportunity that truly marked the beginning of a new chapter in my career. When the need arose to translate the legendary tagline "Kutchh Nahi Dekha Toh Kuch Nahi Delha" to English, I was approached for my 2 cents. I crafted the phrase "If You Haven't Seen Kutchh, You Haven't Seen Much" - a simple yet impactful rendition that captured the essence of the region. Little did I know, this moment would spark my journey into the realm of copywriting, growth and B2B marketing, igniting a passion for storytelling and language that continues to drive my professional endeavors today.

Muscat, Masqaţ, Oman

During my tenure as a Marketing Intern at Times of Oman Newspaper, I immersed myself in the dynamic world of marketing, eager to learn and contribute to the team's objectives. In this role, I actively participated in the development and execution of promotional campaigns aimed at enhancing readership and engagement. Through market research and analysis, I gained valuable insights into target demographics and emerging consumer trends, informing our strategic approach. One of the most enriching aspects of my internship was the opportunity to delve into business writing like Content Writing, Email Writing and Copywriting for the first time. From crafting press releases to drafting advertisements and B2B Marketing newsletters, I honed my skills in communicating effectively with diverse audiences. Collaborating closely with seasoned professionals, I embraced the challenges of the role with enthusiasm and dedication, furthering my understanding of marketing principles and practices. This experience at Times of Oman Newspaper not only broadened my knowledge but also fueled my passion for pursuing a career in B2B marketing.

Muscat, Masqaţ, Oman

As a part-time sales representative at Malabar Gold & Diamonds in Oman, just out of the 10th grade. I delivered exceptional customer service and memorable experiences for every visitor to our store. My role involved engaging with customers with warmth and professionalism, helping them explore our exquisite jewelry collections and guiding them in their purchasing decisions. My experience at Malabar Gold & Diamonds without me knowing was a stepping stone to honing my sales skills while teaching me the importance of attention to detail and dedication to customer satisfaction at a ground level. Here I learned to connect with my audience better, leading to better sales numbers my peers were angry at me for. On hindsight, this was my first job towards Growth Marketing & Sales Strategy.Probably one of the most fulfilling jobs I did as a teenager.

Bachelor In Management Studies, Business Administration, Management And Operations

High School Diploma, Physical Sciences

Activities and Societies: Debate, House Captain through 4 years, Compere, Basketball team Captain, Best Actor

Diploma In Event Management, Event

Diploma In International Event Management, Meeting And Event Planning