In my role, I support the marketing and communications functions of ALN Academy and the Adili Group.ALN AcademyCreation of engaging and informative content for ALN Academy’s social media platforms, newsletters, and marketing materials.Organizing one-on-one ALN Academy talks featuring prominent speakers and topics.Identifying and securing new partnerships for ALN Academy, to establish strong relationships and ensure mutual benefits.Adili GroupCreation and management of multimodal content showcasing Adili’s expertise and impact.Content development for various Adili service offerings highlighting Adili's value proposition and solutions.

Helped start-ups build effective marketing communication systems that aligned with their goals and vision.Advised clients on how to optimize their marketing strategies and plans based on data and best practices.1Implemented a successful email marketing campaign that generated over $1000 US in revenue in the USA market.2Achieved impressive growth of social media platforms in the Canada market, with a 300% increase in Twitter followers, an 87% increase in Facebook likes, a 67% increase in Instagram followers, and a 14% increase in LinkedIn connections in 9 months.Created and managed a Facebook Group that attracted over 300 active users in under 2 months in the USA market, using direct on-platform lead generation techniques.

Creation and implementation of a go-to-market strategy for real estate business including hiring and training sales teams.Organization of a marketing campaign for a WRC 2022 side event that saw growth in hotel visits.Successful on-site team consultations for a restaurant chain in Nairobi, Kenya to improve brand positioning.

Agency focus on building businesses through quality, creative brandingSocial Media ManagementAssisted in running the marketing entry campaign of now one of the largest pet food brands in Kenya.Drew up and implemented a successful client acquisition plan for the agency

Lead sourcing and acquisition for application usersComing up with short term marketing strategies to acquire both mentors and usersfor the platformWorking together with the Marketing Manager to promote Tunaweza across varioussocial platforms

Introduction and successful implementation of computer lessons for kindergarten classesSupported teaching staff in kindergarten and Grade 1-4 classes