Greetings! I’m Zeus Rectra, also known as zeauk in the influencer/artist sphere, a Filipino who has called Malaysia home for over a decade—a testament to my deep-rooted affinity for this vibrant country.My journey is a tapestry woven with threads of media, communication, and digital strategy. It began with immersive internships in strategic partnership and ad operations at Innity during my Corporate Communication studies, igniting a passion for understanding the dynamic landscape of digital marketing.In tandem with academia, my heart found resonance in music and visual arts, birthing astralfleur, my creative haven since 2018. Beyond personal expression, this venture honed my skills in engaging audiences and crafting captivating narratives—seamlessly integrated into my role as a Social Media Outreach & Management Specialist.My tenure as a Management Trainee at Explorer Plantation gracefully marries operational insights with digital finesse, allowing me to orchestrate compelling strategies that bridge the gap between creativity and effective engagement.I graduated with first-class honors, an achievement complemented by a President Award, a Senate Award, and multiple Dean’s List honors, fueling my quest for continuous growth. Beyond accolades, my heart beats for community change, steering me towards environmental and social causes where I volunteer my time and skills.As a multifaceted creator, I immerse myself in fashion, lifestyle, and music content creation, weaving tales that inspire and resonate deeply. My journey symbolizes an unwavering dedication to excellence, an insatiable thirst for learning, and a commitment to infusing creativity with purpose.I aspire to be a beacon of innovation within the digital sphere, where storytelling, strategy, and social impact converge. Every step of this journey is an opportunity to inspire and uplift—embracing challenges, nurturing creativity, and contributing meaningfully to the world around me.
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Recording ArtistAstralfleurKuala Lumpur, My
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Management TraineeExplorer Plantation Dec 2023 - PresentKuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia• Engage in comprehensive training modules covering all facets of Nipa Palm cultivation, from seed to harvest, fostering a deep understanding of agricultural practices.• Actively collaborate with cross-functional teams to streamline plantation operations, gaining hands-on experience in optimizing resource allocation and productivity.• Contribute to strategic initiatives, conducting market research and analysis to identify growth opportunities and market trends within the Nipa Palm industry.• Assist in developing sustainable farming methods and implementing innovative solutions, aligning with the company's commitment to eco-friendly practices.• Participate in leadership development programs, honing skills in decision-making, problem-solving, and team management to prepare for future managerial responsibilities. -
Sales Manager00Digital Dec 2023 - PresentKuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia• Craft and implement tailored social media strategies aligned with client objectives, focusing on compelling content creation, fostering active audience engagement, and nurturing community growth. Ensure these strategies are geared towards achieving business goals and maximizing Return on Investment (ROI).• Establish and nurture relationships with industry influencers, content creators, and key stakeholders, expanding the agency's network. This involves collaboration and partnership-building to enhance the agency's market influence and broaden its reach within the industry.• Monitor and evaluate social media metrics and KPIs to gauge campaign success and identify areas for enhancement. Utilize data-driven insights to refine strategies, optimize performance, and drive continual improvement in client campaigns.• Keep abreast of emerging trends, technologies, and platforms in the social media landscape. Apply this knowledge to innovate and evolve the agency's strategies, ensuring they remain cutting-edge and competitive within the dynamic social media sphere.• Work collaboratively with cross-functional teams within the agency, such as account managers, content creators, and designers, to seamlessly execute social media services for clients. Provide regular, comprehensive reports on social media performance, offering actionable insights and recommendations for ongoing improvement.
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Social Media Outreach & Management Specialist00Digital May 2023 - Nov 2023Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia• Develop and execute social media strategies for clients, including content creation, audience engagement, and community building, to achieve their business objectives and maximize their ROI.• Build and maintain relationships with influencers, content creators, and other key stakeholders in the industry to expand the agency's network and increase its influence in the market.• Monitor and analyze social media metrics and key performance indicators (KPIs) for clients to measure the success of campaigns and identify areas for improvement.• Stay up-to-date with the latest social media trends, technologies, and platforms, and incorporate them into the agency's strategies and tactics to stay ahead of the competition.• Collaborate with other members of the 00Digital team, including account managers, content creators, and designers, to ensure seamless delivery of social media services to clients and provide regular reports on social media performance and insights.
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Recording ArtistAstralfleur Jan 2018 - PresentKuala Lumpurzeauk, also known as Zeus Rectra, is a multi-talented artist based in Kuala Lumpur, Malaysia. A Filipino independent musician and visual artist, he began his creative journey in 2016 under the name zeauk, with a focus on visual arts and creative direction. However, it was in 2018 that he fully embraced his passion for music, and began releasing a blend of contemporary R&B, melancholic tunes, and blissful pop that reflects his vision of musical intimacy.Influenced by the French concept of "water" (eau), the name zeauk reflects the mutable and sublime nature of his music, both sustaining and destructive. It also symbolizes the battle between one's perceived identity and reality, reflecting the artist's introspective and personal approach to his art.Through consistent song releases and collaborations with other creative artists, zeauk has gained a significant following in the Southeast Asian music and creative space. He has been featured on Discover Weekly and many of Spotify's New Music Friday playlists across the region, and has also been recognized through radio features, live performances, and media interviews.Currently, he is shifting his musical concept towards his roots, drawing inspiration from some of his favorite artists and producers such as Justin Bieber, keshi, Jay Park, and Bryson Tiller, to name a few. With a unique blend of visual arts and music, zeauk continues to push the boundaries of creativity and self-expression. -
Strategic Partnership InternInnity Jan 2023 - Apr 2023Kuala Lumpur, Federal Territory Of Kuala Lumpur, MalaysiaITC4017 Industrial TrainingStrategic Partnership• Mediating ad campaigns between influencers and brands, ensuring that campaigns meet objectives and key performance indicators (KPIs).• Coordinating and executing influencer campaigns with various brands, managing the logistics of product shipping, tracking influencer content creation, and organizing influencer payments.• Maintaining relationships with a network of influencers and serving as a liaison between them and the company, providing support and guidance throughout campaigns.• Analyzing and reporting on campaign performance, providing insights to improve future campaigns, and providing regular performance reports to clients and internal stakeholders.• Contributing to ongoing process improvement efforts to streamline and enhance campaign management and operations, as well as assisting in the development of marketing strategies and content creation to promote influencer campaigns across multiple platforms. -
Ad Operations InternInnity Jan 2020 - Apr 2020Kuala Lumpur, Federal Territory Of Kuala Lumpur, MalaysiaHCC3034 Industrial TrainingAd Operations Department• Collaborated with account managers and campaign strategists to develop digital ad campaigns for clients.• Conducted quality assurance checks and monitored ad campaigns to ensure delivery and performance goals were met.• Provided regular campaign performance reports and insights to clients and internal stakeholders.• Coordinated and executed influencer campaigns with various brands, ensuring they met campaign objectives and KPIs.• Analyzed and reported on campaign performance and provided insights to improve future campaigns.
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ArtistLs Music Entertainment Jun 2018 - Sep 2019Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia• Released 5 singles under the independent record label, which generated over 400,000 streams across various platforms.• Collaborated with the label's creative team to conceptualize and produce music videos for each single.• Worked closely with the label's marketing department to develop and execute promotional campaigns for each release, resulting in increased visibility and engagement on social media.• Collaborated with producers, engineers, and other artists to produce high-quality recordings.• Maintained positive relationships with the label's executives, staff, and fellow artists, contributing to a positive and collaborative working environment. -
Head Of Promotions & ContentLs Music Entertainment Jun 2018 - Sep 2019Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia• Created and organized posts for the record label's social media accounts and content• Established a clear brand voice on social media• Developed and executed innovative marketing strategies to promote label's artists and releases• Coordinated and managed various promotional events and campaigns• Cultivated relationships with media outlets and influencers to increase visibility and engagement for the label's content
Zeus Rectra Education Details
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3.89 (Cgpa) -
3.61 (Cgpa)
Frequently Asked Questions about Zeus Rectra
What company does Zeus Rectra work for?
Zeus Rectra works for Astralfleur
What is Zeus Rectra's role at the current company?
Zeus Rectra's current role is Recording Artist.
What schools did Zeus Rectra attend?
Zeus Rectra attended Universiti Poly-Tech Malaysia, Kolej Universiti Poly-Tech Mara.
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