Zeynep Kaya Email & Phone Number

Created an in-depth mobile application experience and designed related social media content for a consumer app startup, focusing on developing a user-centered solution. • Identified core problems and solutions, conducted comprehensive user research, and crafted essential design elements including a user persona, empathy map, user flow, color palette, typography, and logo. • My work progressed from wireframes to a high-fidelity design, ensuring a seamless and visually appealing user experience tailored to the app's target audience.• Developed social media presence by designing compelling content coherent with brand identity.

For a cybersecurity startup, crafted a cohesive branding package to ensure consistent visual identity across all platforms, enhancing brand recognition and alignment with the company’s strategic vision. Created a multi-page website that is visually compelling, user-friendly, and aligned with the brand's identity.• Developed a comprehensive brand guideline that included designing a distinctive logo, selecting typography and fonts, defining color palettes, and curating product images. • Structured a sitemap and designed each web page to enhance user experience and ensure seamless navigation, ultimately delivering a professional digital presence that supports the company’s objectives.

Istanbul, Tr

• Assisted in financial analysis and reporting, supporting the finance team in monitoring budget allocations and expenditure.• Engaged in data entry and analysis to support cost management and revenue tracking.• Participated in forecasting exercises to help project financial performance based on market conditions.• Contributed to monthly financial summaries and presentations, providing insights into revenue, expenses, and profitability.

Istanbul, Tr, Tr

• Conducted branch-level economic analyses to understand customer trends and support branch performance.• Assisted in assessing local market conditions to identify opportunities for financial products and services.• Engaged in data collection and analysis related to customer behavior, contributing to branch reports on economic trends.• Supported daily banking operations and learned core branch functions, gaining insights into customer service and financial product positioning.

Iis

Bachelor Of Arts - Ba, Economics