Zhafran Sidik Email & Phone Number

Amsterdam, North Holland, Netherlands

I have a hybrid role as a bridge between the Insights and Product teams.Insights Project Management:- Run surveys to gather valuable consumer insights for FMCG companies, enabling data-driven strategic planning- Design (screening) questionnaires to reach the desired target group- Administrative function: image standardisation, open-end coding, exporting and importing data files- Survey testing: making sure respondents get a great research experience by ensuring links and survey logic are working well and respondents are redirected correctly- Organise, collate and clean data files for analysis- Manage 48 projects (and counting) making sure they adhere to stipulated budget and timelineInsights/Product:- Work closely with the Engineering and Product teams to improve workflow with the Insights team- Develop new analyses to enhance our research suite; creating documentation, defining relevant use-cases and business impact - Test and refine our new proprietary research platform to identify bottlenecks and optimise performance- Map and prioritise platform improvements to streamline workflows and boost efficiencyVeylinx is the most realistic behavioral insights platform for confidently answering critical business questions during all stages of product innovation. To reliably predict demand, Veylinx captures insights through a Nobel Prize-winning approach in which consumers have real skin in the game. This is a major advantage from traditional market research practices that rely on what consumers say they would hypothetically buy.

Amsterdam, North Holland, Netherlands

Rotterdam, South Holland, Netherlands

Together with a group of students we collaborated with Hartstichting (Dutch Heart Foundation) to optimise their calling campaigns to upgrade more accidental donors into structural donors. These were my responsibilities and what I learned: - Implemented a support vector machine (SVM) as part of the project to optimize calling campaigns aimed at persuading accidental donors to become structural donors, using data provided by the Hartstichting (Dutch Heart Foundation).- Demonstrated an ability to interpret complex econometrics and data science concepts and translate them into actionable business strategies for the Hartstichting.- Expanded knowledge of various machine learning methods, comparing their strengths and weaknesses to determine the most suitable approach for the project's objectives.

Amsterdam, North Holland, Netherlands

- Designed and ran surveys to gather valuable consumer insights for FMCG companies, enabling data-driven strategic planning.- Contributed to the company's knowledge base by extracting and organising information from completed projects database, facilitating efficient benchmarking of tested products and market analysis.- Conducted competitor analysis to assess their offerings and identify potential areas for collaboration or expansion.- Assisted in the development and implementation of a streamlined financial reporting system, integrating data from multiple teams and consolidating information for easier cross-referencing and accuracy verification.

Rotterdam Area, Netherlands

As a campus ambassador I get to share my experience studying at Erasmus University Rotterdam with prospective students. Our main task is to help prospective students be familiarised with the university and help them make informed decisions regarding their choice of study. We also aid in the smooth running of large campus events such as Graduation Days and Bachelor Open Days.

Rotterdam, South Holland, Netherlands

This committee had the goal of using social media data analytics to increase engagement and reach of the posts made by EFR on several channels (Email, Facebook, Instagram).These were my responsibilities and what I learned: - Researched and identified best practices for creating engaging TikToks, including metrics to monitor and optimise for increased reach and engagement.- Learned the basics of Google Analytics to analyse social media data, enabling informed decision-making for EFR's online presence.- Gained hands-on experience in conducting A/B testing through newsletters.

Rotterdam, South Holland, Netherlands

These are my responsibilities as an intern at Business Indonesia Netherlands Association (BINA) BV: - Research and update the board of directors on market trends in Asia and Europe- Initiate and maintain correspondence with contracted services and buyers of company products/services- Assist the CEO to plan and execute events organised by the company- Create packages that showcase our offering in helping businesses relocate to the Netherlands

Bachelor Of Science - Bs, Econometrics And Operations Research

Activities and Societies: Indonesian Students Association (PPI Rotterdam), EcoCoin EUR team (Erasmus Sustainability Hub), Hatta Debate.

Bachelor Of Science - Bs, Economics And Business Economics

Major: Urban, Port and Transport Economics In this major, I studied the determinants of commuting flow in the Netherlands and used QGIS.

Minor, Geo-Resources For The Future

- A multi-disciplinary minor that teaches the technical aspect of geo-resource extraction and the ethical, technical and regulatory.

Singapore-Cambidge Gce Advanced Level, Science Stream

Activities and Societies: Outdoor Activities Club, Freshmen OrientationSubjects taken: - 3 H2 subjects (Mathematics, Physics.