Zhen Yang

Zhen Yang Email and Phone Number

Communications Manager (Education, Work and Skills) @ Greater Manchester Combined Authority
Manchester, GB
Zhen Yang's Location
Greater Manchester, England, United Kingdom, United Kingdom
Zhen Yang's Contact Details

Zhen Yang personal email

n/a
About Zhen Yang

As a Communications Manager at Greater Manchester Combined Authority (GMCA), I lead the strategy and delivery of effective and engaging communication campaigns across various portfolios and channels. With over 15 years of marketing and communications experience in both public and private sectors, I have a proven record of achieving outstanding results and exceeding expectations.My core competencies include marketing communications, new business development, B2C marketing, brand management, stakeholders relationship management and corporate social responsibility. I am passionate about using my creative and organisational skills to promote the vision and values of GMCA and its partners, and to foster positive relationships with internal and external stakeholders. I am also committed to continuous learning and professional development, as evidenced by my multiple certifications and qualifications in online marketing, data analysis, and management.

Zhen Yang's Current Company Details
Greater Manchester Combined Authority

Greater Manchester Combined Authority

View
Communications Manager (Education, Work and Skills)
Manchester, GB
Website:
greatermanchester-ca.gov.uk
Employees:
657
Zhen Yang Work Experience Details
  • Greater Manchester Combined Authority
    Communications Manager (Education, Work And Skills)
    Greater Manchester Combined Authority
    Manchester, Gb
    View
  • Greater Manchester Combined Authority
    Communications Manager (Education, Work & Skills)
    Greater Manchester Combined Authority Jun 2024 - Present
    Greater Manchester, England, United Kingdom
    In my role as Communications Manager at GMCA, I’m passionate about telling the stories of how education, work, and skills are making a real difference to people’s lives across Greater Manchester. Whether it’s helping young people discover exciting career pathways or supporting adults to gain new skills, I love showcasing the positive impact these opportunities have on our communities.My work is all about connecting these stories to GMCA’s core values and showing how we’re driving change that benefits everyone in our city region. It’s incredibly rewarding to see how our efforts inspire others and contribute to building a brighter future for Greater Manchester.
    View
  • Greater Manchester Combined Authority
    Senior Communications Officer
    Greater Manchester Combined Authority Aug 2022 - Present
    Manchester, England, United Kingdom
    View
  • Bcegi Construction (Uk) Ltd
    Communications Manager
    Bcegi Construction (Uk) Ltd Dec 2017 - Aug 2022
    Manchester
    As Communications Manager, I oversee all external and internal communications, including managing the production, distribution and maintenance of all marketing materials. I am responsible for the strategy and delivery of the communication mix across a number BCEGI’s successful portfolios in Manchester, Liverpool and Bolton, working with a varied range of senior internal and external stakeholders.I had an active involvement in Airport City Manchester, the £1 billion landmark joint venture development, working closely with the Airport City Development Management team and involved in marketing and communications, brand and corporate social responsibility activities. In May 2019, along with senior Manchester Airport Group colleagues, I was responsible for the announcement for BCEGI’s bid in conjunction with Manchester Airport Group for 35 years concession to operate Sofia Airport. Successfully launching press release, press conferences, networking events and PR campaigns in Sofia.
    View
  • Amie Tsang And Company Limited
    Marketing Manager
    Amie Tsang And Company Limited Jan 2017 - Nov 2017
    Manchester
    In January 2017 I was given the opportunity to work in a chinese solicitors firm to help the owner to expand her business in Hong Kong and mainland China. I was able to use my marketing experience hence communication skills to discover potential investors in the UK property market. To satisfy my passion to use media/ communications to be a bridge between different cultures. With my unique multicultural and educational background, my media/marketing related experience, and my language, software, and demonstrated leadership/ team skills, I believe this objective can best be achieved as part of a public relations, advertising, marketing, event planning, or media production team.Main Responsibilities: Managed all external and internal events and corporate hospitality from seminars to networking and social events.Worked directly with the CEO to successfully open up new markets in Hong Kong and China.Oversee all aspects of content promotion, including social media, PR, creative design, channel promotion and online/offline events.Build and drive brand awareness for the company through impactful marketing, communications, content creation, campaigns, events, website creation and research.Establish consistent communication processes and protocols for international markets and provide continuous feedback to partners in HongKong and China.Responsible for defining the brand through the creation of brand guidelines including Positioning, tone of voice, brand pillars, mission and values.
    View
  • Netpremacy Global Services
    Head Of Marketing
    Netpremacy Global Services Sep 2016 - Dec 2016
    Leeds, United Kingdom
    Netpremacy is a Google Cloud Premier Partner who scouted me to head up marketing. Whilst there I reported directly to the sales director.During the 4 months I have been working for Netpremacy, I have generated 3 events proposals that have including target audiences and sectors, budget, speakers, PR, content and the whole strategic plan. These events are closely associated with public sector, Education and all size of private sectors.Built a whole marketing plan on how to increase brand awareness that including collaborate with TechNorth and TechUK.Launched global partnership with Zendesk.Areas of responsibility:-Planning and execution of online marketing strategy for G Suite (formerly Google Apps for Work) with a focus on the UK market.-Event strategy and management - planning, execution and follow up for both internal (customer/client/employee engagement) events and external (exhibitions, conferences, etc) events.-Email marketing - email & webinar campaigns with use of Salesforce and Google Plus.-Content creation - case studies and corporate blog creation.-Social media - management of social media, channel postings as part of larger marketing campaigns and strategic social campaigns on blog, Twitter, Google+, etc.-Social advertising management - PPC/Ad campaign management on LinkedIn.
    View
  • Cloud Technology Solutions
    Marketing Manager, Events
    Cloud Technology Solutions Feb 2015 - Aug 2016
    Manchester, United Kingdom
    I am responsible for Cloud Technology Solution marketing and communications strategy (including branding and position, content marketing, digital and marketing operations), to drive sales and revenue growth, create unique customer experiences, build strong market leadership and differentiation, and make Cloud Technology Solution the leading professional services brand in the world.-- Marketing Planning and execution for Google for Work products in the UK.-- Relationship among different internal and external Sales teams, PR and Communication, partners, resellers, pro associations, Lead Gen, agencies and specially EMEA Marketing Google Apps for Work teams;-- Tracking and measurement of impact of activities in the team results;-- Designed and implemented a Marketing process in Salesforce to automate communications between Sales and Marketing, associate campaign influence to opportunities for ROI reporting, and to provide real time status on campaign members.-- Responsible of excellence in execution in all marketing activities;-- Management of Going Google events, webinars, roadshows, emailing campaigns, activities with main resellers, speakers, success stories, localization of content.-- Track event success and performance through various tools (including SFDC Campaigns), in order to measure results against ROI.My biggest project with Google is the digital transformation roadshow 2016. Responsible for driving all marketing initiatives for our 2 main businesses (Google for Work and Chrome technologies). I love analysing consumer behaviours, digital innovation, building businesses and the cultures and opportunities of emerging markets.
    View
  • Altius Group
    Marketing Data Analysis
    Altius Group May 2014 - Dec 2014
    Preston, United Kingdom
    Key responsibilities include:-Monitor the integrity and maintain multiple databases.-Ensure each marketing initiative is executed according to brand plan and any applicable regulations.-Track and analyze direct and interactive marketing campaigns.-Deliver timely key performance indicators and provide supporting business insights.-Develop and utilize statistical and analytical reports-Communicate database requirements to the primary database administrator-Lead or work within cross-functional teams (Marketing and Call Center)
    View
  • Itc Uk
    Account Manager
    Itc Uk Dec 2010 - May 2014
    Researching consumer markets, monitoringmarket trends and identifying potential areas inwhich to invest, based upon consumer needs andspending habits.Overseeing the production of TV adverts,newspaper and magazine advertisements, directmail packs, email campaigns, websites, exhibitionstands, road shows and liaising with art designers,copywriters, media buyers and printers.Supervising the sign off of marketing literature andcampaigns, liaising with legal and compliancepersonnel, ensuring the designs and messagesmeet the company brand and regulatoryguidelines
  • Itc Uk
    Retention Co-Ordinator
    Itc Uk Apr 2009 - Dec 2010
    Manchester, United Kingdom
    * Assist the Brand Managers.* Updating daily/weekly/monthly and quarterly reports for retention team* Help deliver new business strategies.* Developing on relationships across multiple departments within the company* Conducting regular competitor analysis and maintain market place awareness* Working on finding new and existing innovations to better communicate with customers through website or other communication applications* Responsible for assisting in the development and implementation of marketing campaigns to convert, retain and cross sell customers for the Casino.* Liaising with regions, design, email, CRM, customer support and management to successfully execute on all Casino retention marketing campaigns.
  • Itc Uk
    Customer Support
    Itc Uk Feb 2006 - Apr 2009
    Manchester, United Kingdom
    * Responding to customer requests and questions regarding service, products and account information* Answer a extremely high volume of calls, emails and instant chat messages from customers and maintain a rapid response rate according to agreed standards* Maintaining high levels of grammar, listening and verbal skills to facilitate exceptional customer service correspondence* Pursue personal development of skills and knowledge necessary for the effective performance of the role, by observing, receiving, or otherwise obtaining information from all relevant sources on company products* Establish and maintain effective working relationships with co-workers, supervisors and customers
  • Noah Wealth Management Co., Ltd.
    Assistant Financial Planner
    Noah Wealth Management Co., Ltd. Jul 2010 - Dec 2010
    Guangzhou, Guangdong, China
    To advise on matters concerning fiscal productssuch as investments, stocks, bonds, mortgages,insurance, real estate, and banking services.Further tasks include assisting clients in selectingthe best financial product for their needs, whilstworking with many different banking and financialorganisations, as well as acting as a consultant forprivate businesses.
  • Citicorp Software And Technology
    Summer Internship
    Citicorp Software And Technology Jul 2005 - Sep 2005
    Shanghai City, China
    Produced and delivered financial reports to thesenior management on a regular basis.

Zhen Yang Skills

Marketing Account Management Sales Customer Service New Business Development Marketing Strategy Sales Management Strategic Planning Sales Operations Sales Process Microsoft Office Customer Satisfaction Social Media Team Building Direct Sales Management Negotiation B2b Email Marketing Cold Calling Microsoft Excel Data Analysis Advertising Competitive Analysis Online Advertising Crm Marketing Management Market Research Marketing Communications Customer Relationship Management Digital Marketing Multi Channel Marketing Video Editing Social Media Marketing Teamwork Leadership Project Management Advanced Excel Skills B2c Marketing Enterprise Marketing B2b Marketing Google Analytics Pay Per Click Web Analytics Search Engine Optimization Event Management Communication Public Speaking Public Relations

Zhen Yang Education Details

Frequently Asked Questions about Zhen Yang

What company does Zhen Yang work for?

Zhen Yang works for Greater Manchester Combined Authority

What is Zhen Yang's role at the current company?

Zhen Yang's current role is Communications Manager (Education, Work and Skills).

What is Zhen Yang's email address?

Zhen Yang's email address is zh****@****l.co.uk

What is Zhen Yang's direct phone number?

Zhen Yang's direct phone number is +4479468*****

What schools did Zhen Yang attend?

Zhen Yang attended The University Of Salford, The University Of Salford, Peizheng University, China.

What are some of Zhen Yang's interests?

Zhen Yang has interest in Birthday And Wedding Cake Decorating.

What skills is Zhen Yang known for?

Zhen Yang has skills like Marketing, Account Management, Sales, Customer Service, New Business Development, Marketing Strategy, Sales Management, Strategic Planning, Sales Operations, Sales Process, Microsoft Office, Customer Satisfaction.

Who are Zhen Yang's colleagues?

Zhen Yang's colleagues are Leila Mottahedeh, Sarah Holland Ceng, Frsa, Mark Turner, Lucy Cahalin, Ellie Preston, Nicola Waterworth, Katrina Hann.

Not the Zhen Yang you were looking for?

View similar profiles

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.