Zoe Madrid Email & Phone Number

Conway, Arkansas, United States

Conway, Arkansas, United States

Conway, Arkansas, United States

Nashville, Tennessee, United States

Nashville Metropolitan Area

• Develops, publishes and implements a training schedule for programs including marketing and sales training, product knowledge, skills, attitudes, policies, and procedures, computer, etc. • Manage, train and coach onsite staff effectively.• Shops and surveys competition to assess their marketing program, i.e. incentives, curb appeal, rental efforts and efficiency, etc. • Completes full market study for property including rent comparisons, unit mix, amenity features, services, etc. Drafts marketing plan including timetable for marketing/management actions including logo design, complete collateral package, professional/designer selection, lease-up schedule, training staff, establishing preferred employer programs, corporate suites, grand opening, etc., as applicable.• Analyze weekly leasing reports and forecast occupancy trends.• Responsible for performing marketing study for property including analysis of any marketing problems, target markets, evaluation of leasing personnel, rental levels, critiques of signage, advertising, curb appeal, competition, training needs, etc.• Works in designing and writing project display ads and reviews all advertising media to ensure effectiveness and compliance with Fair Housing• Manage and track marketing strategies, including advertising, promotions and publications.• Attends marketing and training seminars presented by such organizations as the Apartment Association to ensure that property marketing and training remains current• Assign, review and oversee all daily leasing paperwork. Audit and adhere to lease file policy with consistency.• Responsible for implementing lease renewal and resident retention programs.• Review aged vacancies, market-ready apartments and models.• Create, conduct and compile resident surveys

Greater Nashville Area, Tn

• Handle A.R. activity & lease up for 328-unit A class luxury property.• Manage leasing activity and team, conflict resolutions, lead investor tours. • Proficiency in resident relations and retention, including planning, creating, & executing all resident events, sponsor/vendor scheduling.• Create and manage marketing strategies, social media campaigns, and graphic designs.Accomplishments• Advanced leasing team to hit stabilization within 6 months of hire.

Franklin, Tennessee, United States

Greater Nashville Area, Tn

• Handled all clerical & A.R. activity for 145 unit property.• Managed leasing activity, applicant processing, conflict resolutions, & vendor scheduling.• Create and manage marketing strategies, social media campaigns, and graphic designs.Accomplishments• Advanced property to 100% occupancy from 76% within 6-month period, retained >14% compared to vacancy projections within 90-day period

Greater Nashville Area, Tn

• Overseeing catering sales & execution for multiple store locations, account management; maintain strong relationships establishing repeat/ referral business.Accomplishments• Increased overall market catering sales by 49% of target compared to prior year

Oklahoma City, Oklahoma Area

Responsibilities:• Actively pursue and secure B2B partnerships- set and conduct appointments to introduce brand and services.• Proactive account management- develop, nurture and maintain strong client relationships.• Identify new marketing opportunities and analyze and improve current strategies.• Seek opportunities to attend networking and community / business events as brand ambassador.• Provide direction on charity donation requests and community / fundraising events.• Maintain superior interpersonal skills- positive, driven attitude.• Conduct work remotely and independently.• Build and train sales team members.• Establish synergistic relationships with operations manager and sales team.• Create and execute action plans to ensure established goals are met or exceeded.

Oklahoma City, Oklahoma Area

Responsibilities:• Grow catering sales for each store within assigned territory through prospecting and direct/outside sales efforts in both social and corporate markets.• Proactive account management of existing and new catering clients.• Actively pursue and secure partnerships with outside catering venues, event professionals, wedding planners, etc. to establish repeat and referral business. Ability to develop, nurture and maintain strong client relationships.• Proficiency with web-based programs and Microsoft Office.• Superior interpersonal skills with positive and driven attitude• Possess self-discipline to work independently with limited supervision.• Establish synergistic relationships with GMs and store teams to identify new business opportunities and drive sales growth.• Create and execute quarterly / annual action plans to ensure established goals are met or exceeded.• Set and conduct tasting appointments with businesses to introduce the brand and its products.• Manage client catering rewards accounts to ensure accurate reporting.• Forecast and track sales progress to anticipate and address revenue challenges.• Identify new marketing opportunities and contribute ideas and suggestions to marketing plans and strategies. Analyze marketing program effectiveness and make recommendations for improvement.• Collaborate with GMs / Regionals to execute in-store marketing campaigns as directed by Home Office.• Seek opportunities to attend networking and community / business events as brand ambassador.• Provide direction on charity donation requests and community / fundraising events.

Oklahoma City, Oklahoma Area