Hired into this French-based, International D2C medical device company tooversee US digital marketing revenue achievement for the Knit-Rite division,acquired in 2021. • Developed and executed post-acquisition E-Commerce revenue strategy for Amazon, Walmart, and other marketplaces, expanding international success and overall sales growth.• Utilized Content Development, SEO, Data Analytics, and Team Collaboration skills to elevate brand awareness and product adoption.• Successfully solidified US revenue strategy by collaborating with global teams across 12 countries.

• Developed and implemented E-commerce strategies to drive revenue growth and lead generation for clients on key marketplaces like Amazon.• Conducted competitive research to optimize brand storytelling through keyword, content, and market opportunity analysis.• Established and measured KPIs to ensure client ROI in advertising and organic search.

• Managed 27 clients through the subscription-based SaaS lifecycle, ensuring high customer satisfaction• Assisted prospective clients with pricing and subscription inquiries, driving sales growth• Acted as the primary contact for customer escalations, resolving issues promptly and effectively• Onboarded clients to the software platform, improving trials and adoption rates

Erisonic Innovation Technology is the parent brand of multiple brands. The company develops and markets advanced B2C products sold within individual e-commerce websites, and marketplaces like Amazon, Wal-Mart, Kickstarter, and multiple web platforms. I was hired as the Director of Marketing for the US market to establish the Marketing strategy to launch and implement the product distribution strategy within the US.- BRAND DEVELOPMENT: Built, directed, and implemented the company's US brand strategy identifying target markets- PARTNERSHIPS: Established revenue-driven sponsorships and co-branding- TEAM MANAGEMENT: Managed a team of eight members, including social media professionals, and event management teams- RESEARCH: Piloted concept testing within select locations, identifying the best communication methods to reach and retain target clients- KPI's: Analyzed marketing deliverables measuring and evaluating ROI and performance metrics

• Crafted creative and persuasive content for global audiences across various platforms for The American Outdoorsman TV show, including blogs, mobile applications, advertising, marketplaces, and social media.• Conducted industry research to identify content opportunities based on shifting trends.• Tagged and aligned SEO strategies to increase digital reach and engagement.