TVGM has always focused on content creation for the digital world. We've worked with MNCs, national companies, NGOs, Publically held companies and SMBs. I look after the business as a whole. From business development to the direction the company is taking in the short term and long term. Cash flow management, LRPs, projected growth of each business/service line are all a part of the job. Clients: Pepsi - Samsung - Unliever - Shell - FrieslandCampina - UN Women - BBDO - Saatchi &… Show more TVGM has always focused on content creation for the digital world. We've worked with MNCs, national companies, NGOs, Publically held companies and SMBs. I look after the business as a whole. From business development to the direction the company is taking in the short term and long term. Cash flow management, LRPs, projected growth of each business/service line are all a part of the job. Clients: Pepsi - Samsung - Unliever - Shell - FrieslandCampina - UN Women - BBDO - Saatchi & Saatchi - Khaadi Head & Shoulders - Surf Excel - Garier - Loreal - Microsoft - BMW - 7UP - Monster - CocaCola - BMW -Haier - SWVL - Carasti - Careem - UBER - Food Panda - PARCO- Total Parco - Nestle - ICI -Maybelline Show less

Established and successfully launched the Karachi office, strategically assembling and leading a high-performing team of 15 professionals within the initial year. Achieved remarkable results by contributing to a 33% increase in the company's top-line revenue during the second year. Furthermore, played a pivotal role in elevating the Karachi office to account for an impressive 50% share of the company's overall revenue in the fourth quarter of 2023. Leveraged effective leadership and strategic… Show more Established and successfully launched the Karachi office, strategically assembling and leading a high-performing team of 15 professionals within the initial year. Achieved remarkable results by contributing to a 33% increase in the company's top-line revenue during the second year. Furthermore, played a pivotal role in elevating the Karachi office to account for an impressive 50% share of the company's overall revenue in the fourth quarter of 2023. Leveraged effective leadership and strategic initiatives to foster substantial business growth and enhance the organization's market presence in the region. Show less

Passionate about business development and steering companies towards both short-term wins and long-term success, I played a pivotal role in overseeing every facet of our startup. From managing cash flow and developing long-range plans to projecting the growth trajectory of each business/service line, I was dedicated to shaping a thriving future.Embarking on the journey of transforming a bootstrap startup employing the hit and run model, I successfully evolved it from a modest… Show more Passionate about business development and steering companies towards both short-term wins and long-term success, I played a pivotal role in overseeing every facet of our startup. From managing cash flow and developing long-range plans to projecting the growth trajectory of each business/service line, I was dedicated to shaping a thriving future.Embarking on the journey of transforming a bootstrap startup employing the hit and run model, I successfully evolved it from a modest mom-and-pop wedding photo and film studio into a renowned luxury brand. Through strategic efforts, I garnered a substantial online following of half a million on Facebook and 150,000 on Instagram, achieving an impressive 100% year-over-year growth in business revenue during the initial five years.With a team of over 50 dedicated professionals, I spearheaded the company's expansion, propelling it to unprecedented heights in growth and brand recognition. We stood as a top-tier service provider in our region, catering to clients not only locally but also from the US, Canada, Europe, and the Middle East. The business achieved a remarkable annual revenue of 20 million PKR, serving over 350 clients each year, solidifying its position as a leading luxury wedding film studio globally. Our reputation as one of the most sought-after South Asian wedding documentary and photography companies was a testament to our commitment to excellence. Thriving on challenges and driven by a vision for success, I am proud to have played a key role in this remarkable journey. Show less

Uncle Tetsu, a part of the Panda Restaurant Group, is a multinational coffee chain that operates in 20 countries and is launching in 10 new markets in 2018.

-I oversaw Client Relations, Strategy, SEO/SEM, Digital Marketing, Website Design and Dev as well as design & branding. -Collaborating with the team, I crafted marketing strategies for local and offshore clients and oversaw the development of various communication tools. -We provided digital media services such as website/app design, social media management, strategy planning, media buying, concept and campaign development, creatives, ad design, graphic design, logo, and branding.-I… Show more -I oversaw Client Relations, Strategy, SEO/SEM, Digital Marketing, Website Design and Dev as well as design & branding. -Collaborating with the team, I crafted marketing strategies for local and offshore clients and oversaw the development of various communication tools. -We provided digital media services such as website/app design, social media management, strategy planning, media buying, concept and campaign development, creatives, ad design, graphic design, logo, and branding.-I successfully guided the company and decided to exit to focus on content creation, drawing on my experience in marketing and business development with a diverse range of digital services. Show less

In my previous role, I successfully managed the following responsibilities:Spearheaded Business Development effortsLed debriefing sessions with the creative teamFormulated compelling pitches for marketing strategiesProvided exceptional client servicingStrategized and planned client's marketing campaignsCollaborated with the Media Buying department on planningExecuted marketing campaigns with precision and effectiveness