Zoe Dohnal Email & Phone Number

► Leadership, Strategic Direction, and Budget Oversight- Lead Town administration, strategic planning, execution, and operations across 10 departments, overseeing 13 direct reports and contributing to the management of a 164-person workforce.- Operate under the direction of a 7-member Town Council, managing an $82M budget, providing support through budget recommendations, policy considerations, and strategic direction.► Housing and Community Development- Serve as Executive Director of the Telluride Housing Authority and Board Member for the San Miguel Regional Housing Authority, steering efforts to achieve workforce housing goals.- Collaborate with Colorado Flight Alliance and San Miguel Regional Transit Authority to enhance air support and regional transit.► Tourism and Community Engagement- Partner with the Telluride Tourism Board, event organizers, and local arts and nonprofit groups to sustain the tourist economy and community services.- Speak at numerous community events and serve as the town’s primary voice across media platforms, ensuring strong relationships with local news outlets and community groups.► Stakeholder Engagement and Relationship Building- Cultivate strong relationships with key stakeholders, including Colorado’s US congressional delegation, state officials, and local leaders, to advance organizational objectives.► Infrastructure and Capital Projects- Collaborate with regional partners to ensure the completion of critical infrastructure projects: - Lead planning efforts and draft ballot language to secure funding for the gondola replacement. - Oversee the construction of a new wastewater treatment plant. - Spearhead development planning for the joint town and county Diamond Ridge property. - Play a key role in the Chair 7/Carhenge project in partnership with Telluride Ski Resort.

Telluride, Colorado, United States

► Leadership and Strategic Direction- Provide critical support to the Town Manager, overseeing operations and stakeholder relations.- Direct a team of 7 direct reports and contribute to the management of a 108-person workforce, fostering a culture of accountability and high performance.- Spearhead organizational transformation efforts, driving innovation and continuous process improvement through the adoption of change management methodologies.► Financial Management and Budget Oversight- Offer executive-level support to the Town Council on budgetary matters and policy considerations.- Play a key role in fiscal decision-making, managing an $80 million budget ($18M GF) and ensuring alignment with organizational priorities.► Project Management and Operations- Lead staffing decisions, major purchases, and capital projects, aligning with organizational goals.- Champion diversity and inclusion initiatives, developing and empowering a strategic plan to promote Justice, Equity, Diversity, and Inclusion (JEDI) practices internally and externally.- Strengthen the IT Department through strategic restructuring and technology investment for automated workflows and operational cohesion.-Lead special projects such as the creation of a Childcare division, Facilities Master Plan, and Parking Analysis to aid in short-term and long-term planning efforts.► Stakeholder Engagement and Relationship Building- Cultivate strong relationships with key stakeholders, including Colorado’s US congressional delegation, state officials, and local leaders, to advance organizational objectives and priorities.► Environmental Sustainability and Community Engagement:- Drive implementation efforts for the Town’s 2022 Climate Action Plan, overseeing execution strategy and tracking milestones.- Emphasize community engagement and communication through initiatives such as a town-wide communication plan, rebranding efforts, wayfinding projects, and website overhaul.

Telluride, Colorado, United States

Established in 1995, Mountain Village, a premier resort community adjacent to Telluride Ski Resort.► Leadership and Operations Management- Assisted the Town Manager in executing town priorities and operations, assuming full managerial responsibilities in the Manager's absence.-Oversaw 8 divisions, including Economic Development, Broadband, IT, Communications, Sustainability, GIS, Childcare, and Grant Administration, with 6 direct reports while formulating budget strategies for the Town’s $70M budget.- Enhanced the organization’s overall health, strategic direction, and performance by streamlining departmental processes, resulting in more efficient workflows, increased accountability, and simplified municipal services.► Process Optimization and Project Management- Championed digitization efforts and streamlined workflows across departments, maximizing resource efficiency.-Leveraged Agile, LEAN, Six Sigma, and PROSCI methodologies to drive measurable improvements in operational output.► Special Projects and Strategic Initiatives- Contributed to the Town’s Comprehensive Plan update over two years, aligning town goals with community needs.- Oversaw the installation of fiber throughout the community, leading negotiations for the sale of the Town’s broadband system.- Contributed to a parking study and associated capital project financial strategies.- Plan for enhanced development and vitality within Town's identified subareas: Market Plaza and Conference Center Plaza► Revenue Growth and Economic Development- Elevated the Town’s sales tax revenue by 103%, lodging tax revenue by 130%, and restaurant tax revenue by 59% from 2019 to 2022.- Worked with the Telluride Tourism Board to create the first destination marketing campaign specifically for the Town of Mountain Village, improving the Town’s occupancy rates over regional benchmarks.- Negotiated optimal operation of the Telluride Conference Center, maximizing resources.

► Leadership and Strategic Direction- Led the divisions of Economic Development, Sustainability, Communications, and Grant Administration,- Spearheaded tax base diversification, enhancing residents' quality of life, and fostering partnerships with the Telluride Mountain Village Owners Association and the Telluride Ski Resort.-Supported the Town through the pandemic by developing a robust communication strategy and local business support initiatives, including implementing a nationally recognized solution for COVID-compliant outdoor dining and recovery efforts, leading to record visitation rates.► Economic Development and Business Support-Oversaw the Town’s Business Development Advisory Committee- Developed an off-season economic stimulus plan, organizing quarterly lunch and learns and other business stimulus efforts.-Pioneered a regional economic dashboard to provide the public with comprehensive, real-time economic metrics.-Increased participation in the Town’s summer farmers market, achieving a 300% increase in vendor participation from 2018-2022 and an average 240% increase in direct sales tax revenues.► Grant Acquisition and Sustainability- Secured $6M in grants over two years by introducing a comprehensive grant strategy and establishing the Sustainability and Grants Coordinator position.- Orchestrated the adoption of the inaugural Climate Action Plan, emphasizing a commitment to achieve carbon neutrality by 2050, and overseeing more than $650K in incentives.- Led the Green Team Committee, developed strategic work plans, and effectively achieved key objectives.► Communication and Community Engagement- Drove the Town’s communication strategy, resulting in an average 10% increase YOY in website users through the launch of a new website in 2019, and 5% in social engagement followers YOY.

Led sales and guest services at Exceptional Stays, a luxury short-term rental company that evolved from Telluride Rentals in 2017. Expanded operations to include destinations in Tulum, Spain, Morocco, Paris, and Switzerland, delivering unparalleled experiences to travelers.► Sales Management:- Directed strategies to drive revenue growth, leveraging handpicked properties and unique guest experiences.- Collaborated with the reservations team to optimize booking processes and increase occupancy rates.- Implemented targeted marketing campaigns to attract new guests and expand market reach.► Guest Services Enhancement:- Worked with concierge specialists to elevate service standards and exceed expectations.- Implemented training programs to ensure exceptional service delivery and guest satisfaction.- Utilized guest feedback to continuously enhance the overall guest experience.► Business Development:- Identified opportunities to expand in key markets, increasing brand visibility and market share.- Established partnerships with local vendors to enhance guest experiences.- Played a key role in rebranding and expansion efforts, contributing to company growth and success.► Key Achievements:- Achieved 15% average increase in sales revenue annually, surpassing targets and driving profitability.- Maintained guest satisfaction scores of 90% or higher, reflecting the effectiveness of service initiatives.- Increased occupancy rates by 5% on average through targeted marketing and pricing strategies.Overall, played a pivotal role in driving revenue growth, enhancing guest satisfaction, and contributing to the success of Exceptional Stays in the luxury short-term rental industry.

Greater Denver Area

Founded and operated a successful travel agency, specializing in immersive experiences for individuals and families, marked by personalized service and extensive destination knowledge.► Key Achievements:- Managed all business operations, including client acquisition, trip planning, marketing, and finances.- Utilized in-depth destination expertise to curate tailored travel experiences for clients.► Business Development:- Achieved weekly revenue goals through targeted marketing efforts and strategic business initiatives.- Managed website and executed social media advertising campaigns on Facebook and Instagram.► Marketing Strategy:- Developed and executed comprehensive marketing campaigns via email, flyers, and mailers to promote travel packages and specials.- Engaged clients through social media platforms to showcase experiences and enhance brand visibility.► Financial Management:- Oversaw budgeting and financial planning to ensure profitability and growth.- Analyzed sales metrics to optimize marketing strategies and drive revenue.► Client Satisfaction:- Delivered exceptional customer service, fostering long-term client relationships through effective communication and attention to detail.Overall, as the owner of my own travel agency, I combined entrepreneurial vision with strategic marketing and operational expertise to deliver exceptional travel experiences and drive business growth.

Global

In 2005, The Walt Disney Company launched Adventures by Disney, delivering premium, family-oriented travel experiences worldwide. Within this division:► Adventure Guide & Trip Developer:- Grew itinerary portfolio and managed luxury family vacations in over 40 countries, curating VIP experiences and ensuring vendor reliability.- Conceptualized innovative guest experiences, partnered with destination management companies to oversee contracts and ensure seamless tour components► Sales Lead:- Orchestrated sales events across the US, Canada, and international markets, generating over $2.1 million in trade revenue.- Developed impactful presentations, boosting tour sales and enhancing travel agent proficiency.► Training Associate:- Produced training materials and led global sessions, facilitating staff development and onboarding.► Awards:- Received the prestigious Mouscar Award for achieving 100% excellence ratings on all conducted trips in 2014.

Crystal Cruises is a luxury cruise line renowned for its upscale amenities, attentive service, and diverse global itineraries, offering passengers luxurious accommodations, fine dining options, and entertainment. Within this organization: ► Executive Oversight:- Expanded client demographic and developed a family-friendly atmosphere on the luxury-focused Crystal Symphony Cruise Ship. - Created, organized, and facilitated activities for guests between the ages of 3 and 25 in group sizes varying 5 to 200. - Led a team of up to 10 youth counselors. Set schedules and a positive work environment. - Created program budget and planning. - Ensured five-star services at all times when handling guest relations. - Organized all inventory and preparation.

Masters Of Public Administration, Public Administration, 4.0

Studied Policy and Process, Economics, Public Finance and Budgeting, Negotiation and Conflict Resolution, Statistics, Organizational.

Bba, Economics, Marketing, Public Relations

Activities and Societies: Track and Field (2005 to 2009); Butler Chapter of the American Marketing Association (BAMA) (2005 to 2009).

Tour Managment, Tourism

International Tour Management Institute (ITMI): Completed rigorous training program specializing in professional tour directing. Acquired.

Study Abroad, International Business

Business Exchange Program: Facilitated semester or academic year abroad at prestigious partner institutions worldwide. Integrated.