Zoe Morfas Email & Phone Number

-Managed marketing automation with AI, including campaigns and client outreach-Developed targeted & personalized marketing strategies using machine learning techniques (Sklearn, Tensorflow, pandas) -Improved click rate by 40% in MailChimp newsletter campaigns YoY with analytics insights-Led initiative using A/B testing with Google Analytics to improve conversion rates-Built predictive models to estimate the lifetime value of customers, helping the company focus on high-value customers for acquisition and retention efforts-Maintained marketing databases and customer segmentation lists for analysis (MySQL, Python)

Evanston, Il

Northwestern University's Premier Video Development Club-Organized lectures, recruiting executives from leading gaming companies (Iron Galaxy Studios, Raw Thrills)-Managed publicity efforts, including designing flyers, banners & creating exclusive club merchandise-Led social media presence, increasing active club membership by over 100% from previous year-Directed biweekly play-testing meetings, providing feedback during the development process

Berlin, Germany

-Awarded $4200 grant to study techno music composition & culture in Berlin for three weeks-Researched relationship between DJs, producers, and audience via interviews, live performances-Produced experimental techno music based on research

Topanga, Ca

-Produced database of world experts in neurophysiology, brain rehabilitation, other holistic treatments-Organized files, scheduled appointments, coordinated patient prescriptions with pharmacies-Assisted with initial patient assessments & simple lab specimen preparations

Los Angeles

-Remastered pre-existing tracks into specific lengths to be used for promotional videos, trailers, advertising using Logic Pro-Compiled Excel database of filmmakers, producers, directors, and fellows to generate music sales-Wrote metadata for music catalog in order to improve search capabilities for consumers-Enhanced social media accounts to improve public image, awareness, networking

Master Of Science - Ms, Data Science

B.M., Music Theory And Composition

B.A., Earth And Planetary Sciences