Zoe Slaughter Email & Phone Number

Louisville, Ky, Us

Handles everything asset management-related for multiple museum exhibits across the US. Investigate copyright and permissions for assets and artifacts, organize the rights, and make purchases for use in these editorial, non-commercial settings. Reviews content for the exhibits, and works closely and collaboratively with designers, content, fabrication, vendors, accounting, and our clients. Acts as a pain point-of-contact and communicates daily across many different mediums.

As one of the first touchpoints with clients, I performed keyword research to identify optimal keywords for website content targeting. I assessed websites for copy optimization and user-friendly organization to ensure effective web experiences. I supported the Head of Content and Content Production Managers with content strategy development, pulled reports, assisted with website optimization, and monitored metrics to drive SimpleTiger's service-based strategies forward.

In this innovative role at For Dummies, I acquired titles for the brand, blending SEO with traditional publishing. I used analytical data to identify opportunities for new and revised titles, specifically focusing on optimizing the table of contents and promoting the final product. This involved working on social media, website copy optimization, identifying relevant influencers, and building corporate partnerships to drive sales. I sourced authors, communicated with agents, negotiated contract terms, drafted contracts, and collaborated with internal PR, accounting, and royalties departments. I also utilized tools like BookScan to analyze sales history and competitive trends in eCommerce.

Louisville-Jefferson County, Kentucky, United States

Creating authentic organic and paid content for university clients with the purpose of gaining authoritative backlinks and grabbing the attention of our target audience through engaging, thoughtful, and relevant content, and promoting it effectively. Worked on a team and independently, doing multiple digital strategies for 15+ clients each quarter.

A remote academic advisor for 200+ students. Regularly communicating with the program Dean and other university employees as well.

Louisville, Kentucky, United States

Working at a small store branch, I was one of two employees running the store managing the day to day from cashier duties to floral designing.

Louisville, Kentucky, United States

Greeting and monitoring anyone entering or existing the Speed Art Museum while it was under renovation. Kept track of the internal humidity and artwork storage.

Louisville, Kentucky, United States

Greet and check in/check out all customers staying at the hotel.

Louisville, Kentucky, United States

Assessed property, auto, and workman's comp related claims to see if another party was negligent and responsible for paying the claim, and if so, investigating and getting the third-party insurance to cover it instead.

Worked in a customer service call center discussing bodily injury claims coded as "trauma" to find out if another person was liable for the trauma-coded injury, and rejecting or opening the case if there was another person at fault or liable.

Hostess and Gift-Shop cashier at a local tourist-attraction restaurant.

Liberal Studies, Art And History Concentrations, Liberal Arts And Sciences/Liberal Studies

High School Diploma