-Builds out NCS brand identity and awareness as a quality professional development provider and equity leader with a comprehensive Communications Strategy.-Develops, implements, and monitors NCS Communications Strategy with specific goals, tactics, and measurable results.-Ensures consistency of NCS’s message and images across all communications platforms, in accordance with UChicago identity guidelines.-Builds a high-quality interactive online presence using various platforms that enables policymakers, funders, and other stakeholders to easily access NCS knowledge and work.-Manages relationships with external partners regarding communications, including website development, graphic design, and photo/video.-Creates and disseminate engaging, targeted content for schools and districts.-Develops systems for gathering insights, data, and stories from NCS staff and school partners.-Develops relevant and timely pitches to media outlets based on NCS’s strategic priorities while making connections to the broader education landscape.-Builds capacity of other staff members to present research and effective practice.-Creates all preparatory materials when presenting at conferences, speaking to interested stakeholders, including the press.

-Leads Communications Roadmap/Campaign Development processes, partnering with the Director of Strategy to ensure they meet Barefoot PR’s standards-Serves as a Client Lead for Communications Roadmaps/Campaign Development projects, responsible for new client onboarding calls, scheduling, progress updates, relationship management and ensuring the team has the information/details they need to be successful-Participates in listening/learning, conducts communications audits, builds key findings based on research, sets goals/identifies metrics-Contributes to the Messaging process, taking a lead on messaging for campaigns-Responds to client issues quickly and finds creative solutions/proactively identifies potential issues and suggests pivots-Serves as Barefoot PR’s Subject Matter Expert on Communications Strategy, consulting with the team, mentoring associates, blogging and participating in training-Provides guidance to PR team on goals and metrics as outlined in Communications Roadmap, keeps an eye out for information/ideas that can help them implement ideas in the Roadmap ongoing-Supports team needs as requested (i.e. press releases, awards, content creation, event support, website content and other tactics essential to the firm’s work)

-Guides organic and paid social media strategy for clients-Builds communications plans, goals and tactics for clients-Identifies new trends and ideas in PR related to client work-Leads and contributes to client meetings-Consults with clients in training presentations-Provides guidance and best practices for ethical storytelling-Gives guidance on goals, metrics and other data to implementation team

-Taught 50 students in a technical and professional writing course-Provided guidance and assistance to students-Graded all major assignments-Created and implemented lessons and activities in weekly recitation

-Copy/content-edited technical scientific reports and manuals-Designed and sent New Publications list -Distributed publications via mail globally-Interviewed scientists about special projects and research-Wrote and submitted blog posts

-Interviewed volunteers and key stakeholders-Wrote articles detailing Audubon's six core programs-Wrote social media copy -Tracked Instagram analytics-Updated website content-Created strategic intern plan

-Wrote and edited bi-monthly newsletter, consulted with contracted graphic artist-Managed Facebook, Twitter, and Instagram platforms-Planned fundraising events-Created fundraising campaigns-Created strategic plan