[ Background ] an industrial valves manufacturer founded in 1984• Develop and execute B2B marketing communication strategies.• Create engaging content and graphics for website (SEO, Google schema), social media (LinkedIn, YouTube, Facebook), email, and 2B platforms (printed and digital media).• Monitor and optimize marketing efforts using Google Analytics, GSO, and Google Ads.• Ensure brand consistency across all channels and parties.• Provide marketing support and lead generation for the sales team.• Plan and manage industry events and exhibitions (e.g., Valve World Düsseldorf, Valve World America, Pumps & Valves, Hardware Show).

[ Background ] a start-up e-commerce selection shop (Shopline, Shopee, Pinkoi)• Launched an online selection brand in Taiwan, focused on authentic local food and lifestyle products, starting with Italian local farmer and wood artist.• Managed all aspects of the brand launch, including market research, product importing, packaging design, pricing strategy, go-to-market plan, digital marketing, and sales strategy events.• Developed and fostered strong relationships with suppliers, distributors, and retailers to ensure the successful distribution and placement of products.

[ Background ] a commercial photograph and graphic design studio founded in 1978• Developed and implemented strategic marketing plans to increase brand awareness and drive sales.• Managed social media campaigns across various platforms, including Facebook, Instagram, and LinkedIn, resulting in a 50% increase in social media engagement and a 20% increase in website traffic.• Collaborated with in-house photographers and graphic designers to satisfy customer requirements and maintain strong relationships with key clients.

[ Background ] a high precision machine tool manufacturer founded in 2003• Collaborated with cross-functional teams, including engineering, production, and quality assurance, to ensure customer satisfaction and timely delivery of orders.• Revised and updated the company website and catalog, including the development of new content, graphics, and user-friendly features, resulting in a 80% increase in website traffic and engagement.• Participated in domestic and international trade shows and exhibitions, providing support to the sales team and facilitating meetings with potential buyers.

[ Background ] a 24-hour chain café in downtown as a part-time employee with a student visa.• Managed daily transactions, including cash handling, record-keeping, and maintaining financial accuracy.• Provided excellent customer service by receiving orders, preparing coffee, pastries, cakes, and food, and ensuring timely and accurate delivery of orders.• Trained new staff members on café policies, procedures, and customer service standards.• Collaborated with management to identify opportunities for improving service quality and implementing changes to enhance the overall customer experience.

[ Background ] working remotely while studying in Vancouver, Canada• Create engaging visual content and written copy for marketing campaigns across social media, email, and events, resulting in a 25% increase in website traffic and customer engagement.

[ Background ] a tire and wheel manufactuer founded in 1975• Conduct cost-benefit analysis for attending exhibitions and events to determine the most effective and efficient ways to reach target audiences and enhance brand recognition.• Plan and coordinate booth layout/design, interactive events, and media networking activities to maximize exposure and engagement with potential customers.

[ Background ] a Taiwan's trade promoting organization founded in 1969• Successfully executed seven trade exhibitions in China, Indonesia, Vietnam, Kuala Lumpur, and Philippines, including venue selection, logistics, construction, press conferences, public relations, advertisement, opening ceremony, VIP reception, media interviews, forums, and press releases in Chinese and English.• Collaborated with internal and external partners to ensure timely and effective planning and execution of events.• Demonstrated excellent communication and presentation skills while liaising with superiors and exhibitors.

[ Background ] a conference, event, incentive travel company founded in 1991• Successfully executed eight international conferences in Taiwan, overseeing key aspects such as registration, agenda planning, speaker selection, delegate management, VIP reception, welcoming banquet, gala dinner, and travel arrangements.• Collaborated with internal and external partners to meet clients' expectations within budget constraints and ensure seamless event execution.• Facilitated travel arrangements for keynote speakers, including flight booking, ground transportation, and accommodation.• 9 Conference Experiences2015 International Conference on ETC and Smart Mobility2015 11th Annual dbAccess Taiwan Conference2014 Cross-Strait Entrepreneurs Conference in Taipei 2014 The 4th International Conference on Electronic Records Management & Technology2014 IOF Regional 5th Asia-Pacific Osteoporosis Meeting2014 Munich RE Party2014 The 18th East Asian Actuarial Conference

[ Background ] a gaming computer manufacturer founded in 1986• Collaborated with the marketing team on channel activities and exhibition events• Provided support to the administration and logistics department by managing inventory, handling orders, and following up on invoices.