zoe@bdb.co.uk Seasoned international trade and technical marcomms consultant and business developer. 25+ yrs' experience in full-service b2b comms, spanning food and drink, nutraceuticals, life sciences, packaging, plastics, textiles, cosmetics, rail, yellow goods, engineering and pharmaceuticals. Zoë holds a masters degree in international business and languages, plus the CIM's postgraduate diploma in marketing.Specialties: Results. Marketing consultancy, brand consultancy, trade marketing, technical marketing, b2b marketing, trade communications, technical communications, B2B communications, technical communications, marketing strategy, strategic consultancy, brand strategy, comms strategy, comms planning PR, media relations, media training, copywriting, integrated communications, full-service marketing, full-service communications, international communications, international PR, international campaigns, digital marketing, media planning, websites, physical and digital events and exhibitions, direct marketing, content creation, content marketing, social media, SEO, paid search, brand awareness, lead generation, ABM, evaluation & measurement.
Listed skills include Marketing Communications, Integrated Marketing, B2B, Marketing Strategy, and 46 others.