I have been working in this industry (Digital Marketing) from last 10 years. The Journey of Asst. SEO to Paid Marketing Manager has given me lots of experiences and the pattern is still going on. In different era of my career, I learnt and got an opportunity to move ahead step by step through which I had an enough time to explore every step of my career entirely. But as the technology is continuously moving ahead, every step has been advanced and needs to be in touch thoroughly. I started through SEO and spent over 4 years dedicatedly on SEO, learnt all the required aspects and their mutual effects. Initially began with OFF-Page execution by knowing all link building strategies then move ahead to On-Page where I got a chance to aware about the hypertext markup language (HTML). Other than that I learnt the required elements of On-Page and their importance.After that, I moved to Paid Advertisement where I enhance my expertise to running successful campaigns of Google AdWords including their Search, Display and Shopping campaigns. Then moved ahead to manage Social media of E-commerce US based Store. Then step ahead to Email marketing.As time moves on, I moved to explore Google TrueView ads which are very inn now days. Then tried to achieve another milestone to explore and manage Facebook paid campaign and then proceed to Bing ads .In the meanwhile I got an opportunity to manage Sales Data and start analysis on sales figures. Extract Enterprise’ monthly & quarterly reports, revenue calculations and ROI prediction became part of my JD.