Finance: Oversaw projects relating to invoicing, financial, revenue, and expense reporting. Gathered and analyzed data to identify areas for improvement and/or develop solutions to keep projects on budget and on time. Prepared detailed budget reports and financial statements for various clients. Legal: Educated and updated clients on procedural, technological, compliance and regulatory changes affecting workflow, pricing, technology and service.Communication: Promoted and conducted internal and external communication to improve transparency, help radiate information, and remove roadblocks.Scope of Work: Wrote complex scope of works for clients and facilitated the operational process from pitch to kick off (e.g. contract, scope of work, budget, resourcing, internal project set up, etc.)

Project Management/Management: Organized and managed the workflow of five direct reports to ensure day-to-day tactical items are executed against clients’ briefs, schedules, and budgets. Provided ongoing leadership and supervision of deliverables within the project management, design, development, editorial, and SEO departments.Client Relations: Sought opportunities to increase business participation and revenue across all accounts. Managed client relations and resolved issues as quickly as possible.Marketing: Created strategic marketing campaigns across social, digital, and web for an array of clients. Provided weekly reports on the effectiveness of implemented social media campaigns and digital strategies.

Content Creation: Created and developed, original marketing videos, podcasts, and messaging around INBOUND Studio campaigns.Production: Oversaw events to ensure production abided to the brief and budget. Acted as a liaison between the studio and the creative and technical staff. Supervised production assistants, associate producers, and designers. Business Operations: Developed new business outreach programs, researched leads and cultivated new clientele relationships. Worked with VP's and C-level staff to identify areas of potential growth and developed communication and marketing programs for targeted industries and audiences.

Management: Delivered high impact campaigns that were optimized to meet the stakeholder's strategic vision, objectives and build their brand equity. Served as an interface between Brand Managers, Creative Directors, and Marketing Managers. Maintained workflows, timelines, budgets, and all communications between stakeholders and creative staff. Event Management INBOUND 2017: Led creative brainstorms and managed production for all creative assets at the event with designers and vendors. Led site visits and pre-event meetings with ​stakeholders to discuss the flow and overview of the event and identify any areas of concern or opportunity.

Strategy: Generated creative ideas and concepts to fulfill the client’s brief. Management: Demonstrated exceptional team building capability by motivating a staff to its full potential and proven ability to communicate complex information clearly to individuals at all levels. Client Relationship: Developed strong, trusting relationships between clients and agency partners, providing leadership and support during strategy, ideation, and execution.

Market Research: Researched domestic and international markets for viable expansion opportunities for paid ads, SEO, sales, and brand exposure.Branding: Managed and enhanced the company’s brand and reputation. Coordinated objectives with marketing, creative, and advertising departments to ensure brand consistency.

Creative Strategy: Developed and launched integrated, multi-channel print, catalog, web and direct marketing campaigns.Operations: Wrote catalogs, course guides and training brochures that enhanced the sales team’s understanding of complex product featuresForecasting: Performed ongoing customer/market research and demographic profiling to identify and capitalize on unmet market needs ahead of the curve

Promotion & Advertising: Coordinated between Conde Nast and the in-house design team on a consistent basis to create and deliver advertising materials. Started ArtCarved in Paris sales incentive promotion to motivate retailers, which resulted in 40% of higher sales.Social Media: Created and implemented social media campaigns, which resulted in 120,000 new followers on Facebook.JCK Trade Show: Prepared all housekeeping for the show (e.g., budgets, travel arrangements, business cards, shipping, logistics, and all advertising materials.) Project Management: Managed multiple design and print projects from brief to completion.Marketing Research: Conducted primary research into consumer buying behavior specifically on engagement rings. Analyzed it through Google Analytics to create a weekly concise and informative report for stakeholders and the product team.