Zsofia Bognar Email & Phone Number

Berlin Area, Germany

Berlin Area, Germany

Berlin Area, Germany

- Performed regular deep diving investigative business analytics on product features and user behaviour, as well as predictive analytics especially on conversion channels and churn.- Created models delivering insights on user behaviour.- Introduced and evaluated new Business Intelligence systems that form trusted relationships between Product and Development as well as Online Marketing using Google Analytics, and other services like Localytics- Set up Reporting and Monitoring systems for Product and Development as well as Marketing.- Delivered insights on ecosystems and long term trends both regarding the direct competitors and general market.- Developed and supported data architecture, providing definition and priority for scaling to empower operational and exploratory data analytics using Amazon Web Services products (Redshift and S3)- Communicated and prioratised task with development teams to set up tracking and reporting features in lean way.- Filtered and organised large volumes of data prior to analysis using Python and R- Visualised analytics using Tableau and Geckoboard.- Communicated with external partners and company stakeholders.

Berlin Area, Germany

- Monitoring and identifying key problem areas of business, suggesting and evaluating solutions especially in the areas of churn, retention and conversion- Business modelling and planing, including time series and product cycle analytics- Data-mining and establishing statistical standards for analytics in teams specifically for split testing, KPI monitoring and user research (surveys and cluster analytics)- Setting up data structure designs for future products- Cross-channel marketing mix optimisation including concepts for customer journey optimisation- Implementing performance measures for marketing channels, specifically for television, developing interference statistic standards for marketing optimisation- Quantitative evaluation in the field of user experience research

Budapest, Hungary

- Economic research project “Chambers of Commerce, Entrepreneur Associations and Advocacy Groups” on the authority of the Ministry of Employment and Welfare- Modelling and analyzing of the development of enterpreneur associations using quantitative econometrical methods- Media and regulation analysis from an international perspective

Berlin Area, Germany

- Audience research- Market research to support program planing - Developing and providing regular and special reports for local and international management in English and German- Supporting development, execution and evaluation of target group survey research

Cologne Area, Germany

- Quantitative Data Analytics (SPSS), Inferential Statistics and Multivariate Analytics - Interpretation and presentation of own research analytics

Budapest, Hungary

- Communication with international partners, negotiating license conditions for importing and exporting copyrights of theater plays and novels

Master & Bachelor Of Economics, Market Analysis

International Business Relations