Zul Andra Email & Phone Number

Singapore

Joined long-time client to develop their content architecture. Launched and managing a blog gaining 50% growth of visitors month-on-month. Managing social channels with LinkedIn seeing a high of 20% new followers and a 100% increase of engagement quarterly. Reorganised newsletter scheduling and deployment for effectiveness. Developed marketing strategies, content production and schedule, and content style guides to maintain quality and consistency of blog posts, social posts, videos, podcasts and events.

Singapore

Founded the studio in 2018 in the role of principal consultant. Won “Best Editorial Strategist” by APAC Insider in 2022. Nominated for “Most Effective Use of Customer Acquisition” at the Markies Awards in 2022 led by Jolt Digital. Hired as a Content Director for COMO, ESSEC, and other clients in a consulting capacity. Past clients include Accenture, American Express, Apple, Aviva, ESSEC, Diageo, Standard Chartered, Unilever, and more.

Singapore

Provided consultation on content and communications to the group’s wellness and lifestyle brand COMO Shambhala and Kids21. Worked on the brands content and communications strategy, production, publishing and management. Assisted in launching COMO Shambhala’s new wellness app providing content copy and architecture for AI-based and machine learning backend and wellness videos concept, script and production.

Singapore

Led the design, digital, editorial, sales, and marketing teams to 30 regional and local awards. Won “Editor of the Year” at the 2016 MPAS Awards. Produced an award-winning, year-long integrated project with Montblanc in print, digital, and events for the Fiction Writer project. Produced integrated projects with IWC, Rolex, Uniqlo, Louis Vuitton, Women’s Tennis Association, American Express, and more.

Singapore

Wrote monthly columns on nightlife and long-form features. Won MPAS Awards 2014 "Feature Article of the Year" for the story, "Flash Trade".

Singapore

Wrote regular columns on culture, lifestyle, nightlife, music, film and arts. Titles include Esquire, Juice and The New Paper.

Singapore

Wrote articles on culture, lifestyle, nightlife, music, film, arts and travel. Titles include Hungrygowhere, inSing, Nylon, Red Bull, South China Morning Post, Scoot magazine, Smile, SG, Time Out, Today, Travel + Leisure and Ziggy.

Singapore

Guest editor for Time Out Bar Guide 2012. Web editor of SG magazine.

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