Zulima founded High Class Touch as a destination of unique and stunning home decor pieces imported from abroad for the local retail. Zulima runs this ecommerce business with a strong forte in customer service and the right mix to offer a solution in the market. Zulima is the sole and individual entrepreneur of the business who focused in product sourcing, website manager (and other sales channels), digital marketing, social media, logistics, customer service and more. High Class Touch has been featured by the Condé Nast British home decor magazine The World of Interiors in the UK.

Developed and executed the business marketplace model, ecommerce set up, dropshipping operations as well as the marketing strategy of the business.I managed all the social media channels, customised the e-commerce shop, managed brand suppliers, negotiated and selected products and defined retail prices.Created and Implemented the digital magazine, whilst acted as the magazine editor and visual designer. Built and managed marketing and content creator partners.

Developed successful new market entry strategies and business wholesale opportunities in national and international markets through research, relationship building and account managing.Account executive for a high number of all-size accounts from International key corporates to local independent boutiques.Full knowledge of the wholesale life cycle, from prospecting, qualifying, cold calling, tailoring relevant product ranges, negotiating, and making sure of the Sales Pipeline right to delivery. Built lucrative business relationships with national and international retailers (UK, APAC, EMEA) and developed strategic plans for growth, whilst negotiating budgets.Attended International trade fairs, trade missions, and presented the brand and products.Brought in several new boutiques which led to a 50% sales revenue to the boutique category.Grew 64% sales revenue of the partnership with the APAC accounts.Introduced the brand in new International markets such as in Russia, Sweden, Singapore and Malaysia, by leading a market research project for strategic business entry.

Secured partnerships between eight brands (lingerie, shapewear, and dresses) and three corporate fashion retailers in Asia and South Africa)Mentored and advocated vendors and acted as their brand manager.

Sourced vendors and brands, presenting them to retailers, getting them signed off, onboarding, selecting products, agreeing on commercial terms and contracts, working alongside merchandisers to review brands' performance, and advise new strategies.Relationship assistant manager for online clients like House of Fraser, Debenhams, Arcadia Group, among others.Presenting brands and products to external buyers and creating visual presentations when required.Engaged and launched seven footwear and accessory brands in the first quarter achieving revenue of £250K

Liaised with local brands and clients on product selection, prices, and all the operational processes while ensuring orders were viable, delivered and revenue maximised. Sourced new local brands as well as customers worldwide.Successfully re-engaged and built exceptional relationships and developed new business opportunities with international online retailers, as well as some UK based womenswear brandsI got promoted to Account assistant Manager in the concession department.

Delivered high standards of customer service on the shop floor whilst delivering face to face Customer service.Involved in training shop floor staff.I got promoted to a wholesale assistant in the showroom.