Jeff Zwelling Email & Phone Number

New York, Ny, Us

Us

Convertro is a next-generation business intelligence platform for marketing professionals. We are able to provide marketers exact visibility into which channels (search, tv, display) are driving revenue and automate the buying of more media on their behalf. Our clients include leading CPG, Intuit, NFL and hundreds of other leading brands.Convertro was aquired by AOL in 2014.

Walnut Creek, Ca, Us

I founded YLighting with David Feldman as a side project to our other initiatives. YLighting is the largest retailer of modern lighting on or offline and because we had no employees or physical assets, we utilized homegrown software to manage customer service, logistics and of course marketing. YLighting had large revenues and very large EBIDTA and when private equity approached us about selling at a high multiple, we said sure - selling for cash two weeks before Lehman collapsed.YLighting was acquired by Alpine Investors private equity in 2008.

San Jose, Ca, Us

EchoSign is the next great on-demand sales tool. It is simply the fastest and easiest way to get contracts signed, tracked, and filed. E-signature or fax signature. Our 3,500,000 users and 40,000+ customers (including leaders such as BT, GE, Qualcomm, Comcast, Aetna, CIGNA, Dow Jones, P&G, American Express, Facebook, Dell, Groupon, TimeWarner, Delta Airlines, Symantec, VMware, OpenTable, AOL, Citrix, Nationwide and many more) close deals use EchoSign.I founded EchoSign in my garage in Palo Alto with Jason Lemkin. I was responsible for creating the product and did the wireframes, recruiting, engineering management and marketing during its first year.EchoSign was acquired by Adobe in July 2011.

Us

I co-founded Pathway Ventures at the height of the first Internet boom because I realized that the market was overvaluing stock and undervaluing cash. Instead of working for one company, we competed with McKinsey in the bay area to provide strategic consulting to portfolio companies of Kliener Perkins and Benchmark Capital. I personally led a team of four that focused on product strategy - repositioning existing product offerings to address market opportunities - Avamar - sold to EMC after switching business from consumer to enterprise - ReplayTV - sold to SonicBlue after determining that traditional consumer electronics retail was not going to work - Vcommerce - creating scaleable processes to increase oppex by moving business from consumer to enterprise When the market collapsed for our services, we reduced our company from 14 consultants to four and sought projects that were more performance based. We sold the assets of Diva Corp, a web 1.0 company that had a portfolio of patents that we determined were a potential workaround to the Gemstar patent portfolio. That portfolio was sold for more than $32M to a consortium that included the major cable providers after running a live auction with bidders like Microsoft, Motorola and Scientific Atlanta. We then recognized that VOD was over-valued and DVD was being undervalued in the market and sought to purchase undervalued DVD assets. This led to our leveraged buy-out of Columbia House Record and Video with the thesis that we could shut down and harvest the declining music business while riding the wave on DVD. We raised money from Blackstone to fund the purchase. After the purchase I was involved in product strategy, online marketing and corporate development.Columbia House was sold to BMG in 2005.

I was responsible for creating revenue opportunities for GeoCities. My main contribution was to help productize Pages-that-Pay, a private label affiliate program whose customers included Amazon, Overstock, Intermedia, Borders etc.GeoCities was acquired by Yahoo in 2000.

San Mateo, Ca, Us

I ran most of product development and personally produced (i.e. product managed) multiple console games for the playstation, playstation 2, WII and Saturn. My biggest successes were Gex2, Gex3 and Legacy of Kain (Soul Reaver). Gex2 is considered one of the first free roaming 3D games made in america and team members have gone on to create some of the most important games in the industry. Legacy of Kain is a cult classic that still dominates the best-selling charts for playstation 1 games.Crystal Dynamics was acquired by Eidos PLC in 1998.

New York, Us

I never intended to be a practicing attorney but as fate would have it, I was offered the best job of my graduating class doing trademark and copyright work primarily for the entertainment industry and regional corporations. I'm probably most remembered for bringing in Neutrogena as a client to the firm as a summer clerk or being the first attorney to have a computer on his desk (as opposed to his secretary's)

Executive Program For Growing Companies

Jd, Intellectual Property

Ba, Ethnography

Education record