Çağla Kocamaz Email and Phone Number

Crede provides management consulting services with a particular focus on using statistical methods to increase customer value. Typical client industries are financial services, retail, telecommunications and internet services.• Project manager for analytics projects• Segmentation• Lead management• Sales Channel optimization• Loyalty program modeling• Sales performance system design• Budget optimization

Design of daily reporting and performance systems for direct sales and call center departments.Development of incentive mechanisms for all sales teams.Customer segmentation.Development and measurement of head office organization.Implementation of campaign supplementary actions.Management of annual budget cycle and revisions.Presentation budget and its realizations to the top management.Organization of all Enpara motivation meetings (Quarterly).

Responsible for mission critical projects.Member of a highly analytical team reporting straight to the CEO of the bank.Participated in the development of a new organization and a new set of products.

Analysing which branches to open move due to performance, customer potential… etc. Proposing new branch locations by using Geografic Information System. Setting new branch targets and measuring their performances over the fiscal year.Classification of branches and defining their benefits accordingly. Designing sales incentive model and following up actuals.Participating in strategy meetings about above responsibilities.