Project work as an expert consultant on creating the DSP platform DOOH included: * Consulting marketing and development teams on creating DSP and trading desk for DOOH, * Development of metrics in DOOH adapted to the digital, * Monitoring the implementation of functional units in the DSP system, * Testing the platform, monitoring the correctness of its operations, * Preparation of manuals of the system, * Control technology scaling to a wide network of DOOH surfaces,… Show more Project work as an expert consultant on creating the DSP platform DOOH included: * Consulting marketing and development teams on creating DSP and trading desk for DOOH, * Development of metrics in DOOH adapted to the digital, * Monitoring the implementation of functional units in the DSP system, * Testing the platform, monitoring the correctness of its operations, * Preparation of manuals of the system, * Control technology scaling to a wide network of DOOH surfaces, * Implementing ERM in the development control process, * Creation and integration of departmental regulations, * Systematization of the database of DOOH constructions, * Creating a DOOH inventory capacity management system, * Support of the product up its public release. Show less

* Strategic and tactical media planning, preparation of media strategies, * Agreements with partners on the terms of cooperation, * Managing a team of media planners and media buyers, * P&L control, * Participation in tenders, consultation on optimization of current placements, * Daily communication with contractors and clients, * Training of employees.

* Building a media agency based on a creative one, accumulating campaign planning and implementation within the agency, allocating a team to a separate unit within a group of companies, diversifying andstructuring the business, * Strategic and tactical media planning, preparation of media strategies, * Agreements with partners on the terms of cooperation, * Managing a team of media planners and media buyers, * Creating ERM systems, checklists, KPI systems, OKR, *… Show more * Building a media agency based on a creative one, accumulating campaign planning and implementation within the agency, allocating a team to a separate unit within a group of companies, diversifying andstructuring the business, * Strategic and tactical media planning, preparation of media strategies, * Agreements with partners on the terms of cooperation, * Managing a team of media planners and media buyers, * Creating ERM systems, checklists, KPI systems, OKR, * Building automated systems for optimizing media planning and reporting, * P&L control, * Search for niches and growth opportunities for the company, * Participation in tenders, consultation on optimization of current placements, * Daily communication with contractors and clients, * Implementation and management of media products, * Personnel selection, * Training of employees. Show less

* Client management for programmatic purchases. * Planning, implementation and monitoring of campaigns in Google DBM, YouTube, MyTarget, VK, Facebook, Instagram, Yandex Display. * DMP management, * Coordination of the process of working with data providers, tracking and verification systems. * Analytics of campaign effectiveness using Yandex.Metrica, Google Analytics and Weborama Campaign Manager.

* Development and successful implementation of a system for tracking the effectiveness of social mediachannels for one of the leaders of the FMCG market, * Partnerships with contractors that allow you to act quickly in non-standard situations, * Monitoring a large number of projects at a time, * Coordinating the work of subordinates and contractors, * Document flow control,* Maintaining long-term partnerships with performers and platforms, * Search, study, knowledge… Show more * Development and successful implementation of a system for tracking the effectiveness of social mediachannels for one of the leaders of the FMCG market, * Partnerships with contractors that allow you to act quickly in non-standard situations, * Monitoring a large number of projects at a time, * Coordinating the work of subordinates and contractors, * Document flow control,* Maintaining long-term partnerships with performers and platforms, * Search, study, knowledge and inclusion in offers of current channels, opportunities in digital, * Tracking campaign progress, KPIs, and timely reporting, * Consultation of employees during the preparation of tender offers, * Communication with clients. Show less

* Media planning of advertising campaigns in digital, * Creation of proposals for promotion of brands in social networks, * Coordination and implementation of special projects, * Placement of banners and offers in social network applications, * Placement of advertising publications in social network communities, * Working with text and image blocks of social networks, * Conducting blog marketing campaigns, * Conducting SERM campaigns, * Working with blogosphere… Show more * Media planning of advertising campaigns in digital, * Creation of proposals for promotion of brands in social networks, * Coordination and implementation of special projects, * Placement of banners and offers in social network applications, * Placement of advertising publications in social network communities, * Working with text and image blocks of social networks, * Conducting blog marketing campaigns, * Conducting SERM campaigns, * Working with blogosphere monitoring and analytics systems, * Working with social network community analytics systems, analyzing brand activity, * Seeding videos, * Placement of articles on popular web resources, * Posting articles, posts, and reviews from popular bloggers, * Conducting mobile marketing campaigns, * Analysis of advertising campaigns, preparation of post-campaign, * Active participation in media and creative brainstorming projects, * Project document flow control, * Organization of work with contractors, * Training new employees and conducting trainings in the company, * Preparing presentations and conducting negotiations with clients, * Implementation of the ERP system in the company. Show less