Надежда Ковальчук Email and Phone Number

Category portfolio management, lead development and launch of new products and packaging innovations;Lead strategic thinking, proactive approach and believer outstanding plans, communication, innovation & activation grounded in strong consumer insights & data analysis;Lead agencies and cross-functional teams in the development of communication and products;Manage the budget to maximize the impact of this spend;

- Development and implementation of the marketing strategy for the brand- Adaptation of food propositions for foreign markets.- Digital, TV, SMM, PR, Trade marketing- Safeguarding the growth of categories for work and promotion of newproducts, implementation of the plan for promotion and development of new categories. - Coordination of the follow-up within the framework of the projects