Managing and marketing processes of Excursion bureau№1 (within 5 business spheres – group walking tours, corporate products, individual tours, image products about Moscow). • New product launches (walking lunches and so on), developing products, expansion of markets • Analysis of competitors` marketing communication• Client base management, client service implementation• Development of corporate tours, increase in sales• External communications: promo events organizing, publicity politics etc.• SMM (www.facebook.com/moscowburo1, moscow-buro-1.livejournal.com)• Cross-promo programs setting (with such vivid brands as L’Oreal, Garage (center of contemporary art), Gorky Park, Muzeon, DK ZIL and so on)• Content management and development of new tour offers• Team-building and education• Branding: analyses, products, presentation materials etc

Leading 4 business products: branding, product management, ADV and PR communicationMarketing and branding• Brand-book creating• Market research & analysis conducting• Implementation and maintaining all visual merchandising standards Media Relations • Media relations, press events, publications in key editions • Organization of speakers participation in key sectoral events and media• Cross-promo projects• Client base management• Creation of corporate information platforms - Monthly Information letters, Corporate Facebook Page, inner business - breakfasts• Management of PR specialists, copywriters, creators, contractors et• Carry out PR & advertising campaigns• Creation and realization of PR strategies for clients• Blogging campaigns + SMM (ссылка) Specific for HORECA• Develop & deliver training programs to customers’ retail staff• Deal with customer claims • Product management (optimization menu, development of special offers ect)• Trade – marketing• Working with food stylists

4 business products: 41 beer restaurant, Kruzhka-Express (tents of quick service), franchising program and KRUZHKA TV Branding:• Marketing research, competitor analysis, consumer analysis, determining the need for brand changes• Setting up of brand promotion program (strategy, planning ect.) • Control over the integrity of the brand in communications• Working with target audience• Budgeting• Brand-book controlling, introduction of changes in brand-book etc.ADV:• Heading of advertising and PR department• Coordination of advertising standards (restaurants working on a buy a franchise);• Organizing and control of ADV campaigns (advertising in the subway, outdoor advertising, signs, signs on the pavement, etc.);• Advertising support of the new project "KRUZHKA-Express" (the quick service)Control of advertising and BTL activity of key providers (brand group "Klinskoe" group of companies "Kin", Coca-cola, Aviko, Philip Morris ect.) • Advertisement sale (brands: Beeline; "Taxi Angel", Internet Portal - championat.ru, parter.ru, Coca-cola, radio "Sports", radio Xfm, RIA "Novosti", FC "Moskva" and many others).Merchandising• Control standards for imaging;• Management of related projects for facades, windows, light boxes, printing;• Work with in-house design team and agencies;PR• Press-Office control;• PR execute the company’s communication calendar; • Creation of the communication program, using different marketing instruments (advertising, PR, BTL etc.)• Coordination of the process with advertising agency (control, results evaluation, contractor selection)• Corporate and press events management• Top managers self-PR

Management of the department to implement all the circle of PR and marketing services. Strategy making, circulation of documents, reporting, including:• Control of internal and external communications• Organization of free publications in the media (your leisure, Time out, «Restaurateur," "My job is a restaurant," etc.) (your leisure, Time out, «Restaurateur," "My job is a restaurant," etc.)• Maintaining the database for media and partners• Information audit: tracking and ordering of information published in the media and via Internet• Copywriting (drafting texts congratulations, invitations, project offers, text materials for interviews, press conferences, public speech for the heads of departments)• Press releases writing;• Development and implementation of a promotional plan • Preparation, together with the designers of advertisement in the press • Installation of barter relationships with strategic partners • Preparation of presentation materials on the network: brochures, reports on publications, business cards, postcards, sports programs from, for restaurants: stand on tables, matches, plates reserve clothing for personnel, menu, sidewalk signs, posters) + monitoring of their condition• Support for two versions of the site: www.kruzhka.ru and www.kruzhka.com, development accounts in social networks + PR in the Internet and SMM• Creativity: the development of PR-ideas, original ideas and news background mass actions;• Meetings and negotiations with partners, suppliers, advertisers.• Corporate and press events management• Actively communicate company’s key messages to external audiences • Build and develop open and long-term relations with key journalists and other opinion leaders; • Prepare PR activity reports, evaluate communication campaigns and suggest improvements to these campaigns; • Suggest new ways of working and how to make the existing communication channels more effective

- - Development and implementation of the marketing concept;- Search for sponsors and other resources for the development of the project;- The organization of fashion-shoot, work with stylists;- Brand book (cards, presentations, business cards);- PR-support of the project (media relations);- Monitoring of the competitors in the segment of "young local designers";- The organization of special events (for example, participation in the brand Afisha Picnic - 2008/2009 etc.) ;- Organizing and conducting own cat walks;- Development of relations with foreign suppliers.

- подготовка стенда компании в рамках выставки "Индустрия напитков 2007": креативная концепция стенда, работа с клиентом (отслеживание сроков, проработка всех деталей проекта), составление и контроль бюджета, работа с подрядчиками,контроль за их работой)- работа на стенде компании в качестве персонального менеджера - переводчика.- проведение переговоров с потенциальными дистрибьютерами, партнерами, журналистами.

- привлечение иностранных хореографов для участия в проекте Drive Dance Project 1;- размещение информационных объявлений в СМИ (в Лондоне);- поиск хореографов в сети Интернет;- деловая переписка на анг.яз;- ведение англоязычных переговоров с преподавателями;- помощь в организации PR-поддержки проекта.