程丽红 Email & Phone Number

Beijing

News RepublicProduct manager

Beijing

- Developing business with global mobile ad networks, affiliates and marketing companies, influencers, new medias- Giving suggestions to clients regarding bidding rate, creatives change, targeting options,etc.- Proposing customized full-service solution regarding different clients' targeting market, marketing goals, budget etc.

Beijing

1. Assist the manager in Tieba’s publicity; Bring out the idea and write an article about the new function of Tieba APP “reading the postings”, which attracted 30,0000+ fans’ reading.2. Creating and operating a Wechat public account and released 100+ articles which attracted 1000+ fans in one month.

Beijing

-Integrating Benz S-Class & Roadsters' product information-Assisting product management in competitor analyzing and product proposal of new car launch or facelift

Beijing

1. Collecting, sorting and analyzing the market data for the Brand manager’s reference2. Communicating with colleagues and Shell’s event suppliers about the details of market campaign，effectively promote more than 10 market events3. In charge of the whole process of the publicity magazine, which improve Shell’s brand popularity and cultivate more than 100 distributors

Beijing

1. Maintaining the adCenter, Collecting user demands, evaluate the new-launched function effect.2. Assisting the PM in agents’ staff training about the keywords selection skills, ROI optimization, operation process etc. Organize the preceding training effect test3. Communication with China’s sales and HQ’s engineers about the questions or problems encounter during the operation4. Editing the handbook of adCenter, including the detailed operation process, F.A.Q

硕士, 英语语言文学

学士, 英语语言文学