万佳意 Email & Phone Number

中国 上海市

Responsible for the planning and execution of Ubisoft China’s comprehensive content platform(UBITV): Strategy formulation, planning the content of special projects, cooperating to content (live & video) production, scheduling and promotion, content quality control and data tracking. Continuous optimization of content production To build a better content platform.1. Setting the UBITV position and direction as a content platform:Determining the main channels and programs… Show more Responsible for the planning and execution of Ubisoft China’s comprehensive content platform(UBITV): Strategy formulation, planning the content of special projects, cooperating to content (live & video) production, scheduling and promotion, content quality control and data tracking. Continuous optimization of content production To build a better content platform.1. Setting the UBITV position and direction as a content platform:Determining the main channels and programs content position.Formulating content annual schedule and promotion plans according to the marketing campaigns, brands, community activities, and social media plans, which including videos and live broadcast2. Plan and implement 20+ live broadcast events:Localized live broadcast of Ubisoft Forward (260,000 heat)Live broadcast of Rainbow 6 Global Finals (two days)2 live broadcasts of e-commerce promotion4 live broadcasts of game launch7 JDC dance live broadcast10+ gameplay live broadcastReal-time live broadcast of offline exhibitions, etc.Responsible for the complete live project management process from the concept planning, the assignment, the schedule management, the on-site execution, to the result summary and data feedback.3.30+ creative videos production:based on game launch and community activities to produce unique game content videos, including players interview, staff interview, offline activities highlight video, UBI fans welfare activities, behind-the-scenes story, etc.4.Responsible for connecting with video production agency, live broadcast platforms, KOC/KOL, and constantly adjusting schedule and promotion methods.5. Responsible for data tracking and comparison, discovering content hotspots, researching player preferences, and constantly improving content direction and quality. Show less

中国 上海市

1.In charge of day-to-day platform operation and maintenance; Distribute new arrivals and promotion contents for vertical category products2.Support 2 Fashion Toy Livestream Fairs (lasted 2 days and 3 days respectively): Liaise with 70+ participated brands;In charge of the planning and building-up of event pages (UI design and yaml construction), online display schedule and livestream OBS pushing3.Plan and Implement Halloween Livestream Fair (lasted 2… Show more 1.In charge of day-to-day platform operation and maintenance; Distribute new arrivals and promotion contents for vertical category products2.Support 2 Fashion Toy Livestream Fairs (lasted 2 days and 3 days respectively): Liaise with 70+ participated brands;In charge of the planning and building-up of event pages (UI design and yaml construction), online display schedule and livestream OBS pushing3.Plan and Implement Halloween Livestream Fair (lasted 2 days):Set objectives for the event and select livestream theme accordingly;Make and track event timeline with Gantt charts; Assign persons in charge for livestreams;Liaise with designing, technical and community content teams and 100+ participated brands;Build-up H5 pages;Produce step-by-step livestream schedule and scripts;Manage both internal and external content distributions and livestream OBS pushing.4.Crate IP-driven promotional campaigns, forming replicable and implementable SOP5.Plan and implement major promotion events, such as May 20th Love Themed Promotion, June 18th Mid-year Promotion and Double 11 Promotion etc., achieving 400% increase in monthly GMV in 6 months. Show less

中国 上海市

1.Plan and implement June 18th Mid-year Promotion with team, creating tailored display and exposure plans for 300+ merchants2.Plan and implement March 8th Goddess Themed Promotion and April 20th Baby Themed Promotion with team, combining online pages and offline onsite promotion for greater exposure.3.Implement Double 11 & Double 12 online operations: checking online products and pages, making and distributing business development SOP and handling emergencies.4.Create, implement and… Show more 1.Plan and implement June 18th Mid-year Promotion with team, creating tailored display and exposure plans for 300+ merchants2.Plan and implement March 8th Goddess Themed Promotion and April 20th Baby Themed Promotion with team, combining online pages and offline onsite promotion for greater exposure.3.Implement Double 11 & Double 12 online operations: checking online products and pages, making and distributing business development SOP and handling emergencies.4.Create, implement and publicize SOP for Merchants to Conducting Online Operations.5.Create one-page merchant-end business development strategy and deliver to BD team.6.Organize city-based operation resources, present weekly resources utilization reports in calendar, adjust resources packaging and front-end display plans.7.Work closely with 3 teams (with 20+ members), leading the teams to achieve an increase of 120% in KPI, one of the members got promoted to BDM.8.Coordinate with BD team to create special online operation strategies for 20+ leading chain stores, providing guideline to direct online operation.9.Be recognized for unique insights over the industry and hold multiple sharing sessions in the company. Show less

南京地区

1.In charge of BD in community supporting service sector, covering all Suguo Supermarket malls in Jiangsu Province and Anhui Province;2.Successfully manage contract signing and renewal, settlement and coordination with 20 brands and 150 merchants in the above-mentioned 2 regions.3.Build and retain steady cooperation relationships with core clients, including China Telecom, China Unicom, Tuniu Corporation, Hive-Box, Energy Monster, etc.4.Achieving a year-on-year increase of 200% as… Show more 1.In charge of BD in community supporting service sector, covering all Suguo Supermarket malls in Jiangsu Province and Anhui Province;2.Successfully manage contract signing and renewal, settlement and coordination with 20 brands and 150 merchants in the above-mentioned 2 regions.3.Build and retain steady cooperation relationships with core clients, including China Telecom, China Unicom, Tuniu Corporation, Hive-Box, Energy Monster, etc.4.Achieving a year-on-year increase of 200% as an emerging sector;5.Manage the terms negotiation, contract signing, operation management, rents collection with all 50 merchants in malls of middle Jiangsu region;6.Realizing 30% increase in renewals in 2 consecutive years. Show less