-Responsible for creative branding outputs and video production, include but not limited to* Game promo videos, usually staring celebrities (e.g. Orlando Bloom, Norman Reedus, etc.) as brand ambassador* Cinematic CGI Trailers, world-setting animations, hero intros and other animated videos applied to different scenarios* Game teasers/trailers for crossovers with other well-known IPs (e.g."The Joker", "The Walking Dead", UFC, etc. )* Derivative mini-series base on Funplus game projects (e.g. State of Survival, King of Avalon, Etc.)* Global gamer story documentaries for Funplus game community* Viral ads and short videos* Brand content for user acquisition- Develop and manage creative agency resources in Hollywood, Europe and Asia Pacific area, supervise multi-million dollars video production in all aspects.- Build the brand promotion pipeline for in-developing projects such as "Entropy 2099", explore and refine the brand tone and key messages, responsible for multi-dimensional brand creative such as video, print and copy, coordinate and execute the creative implementation.

* Wrote and directed over 40 commercials from more than 20 brands in the form of TVCs, short videos, promos, documentaries, micro movies, etc.

* Involved in pre-production and script writing for theatrical films, working with Warner Brothers, Paramount, Sony, Marvel and other major Hollywood studios to produce film ideas, synopses and scene break-down, and has been in contact with internationally renowned filmmakers e.g. Zhang Yimou, Van Diesel, James Gunn and Sid Ganis.