Product Marketing of Notebook、Gaming、Vehicle product Business Unit in Senao.Lead 11 Product Marketing members to deliver sales revenue & gross margin targets.Mainly in : 1. Negotiate with vendors of Notebook、Gaming、Vehicle product with product strategies, procurement plans, costs/prices and promotion programs. ( ASUS、Acer、Sony、Huawei、Sony、Synnex、Unitech、BestCom...etc.)2. Corporate with Chung-Hwa Telecom Marketing Department to promote Computer、Vehicle products with certain CHT monthly rate plan as well as promotion programs.3. Decide 4P strategies (Product/Price/Place/Promotion) and support sales plans of each sales departments. (including retail channels、open channels & EC channels)4. Manage stock level by push-out or pull-in incoming purchase orders, which could reducing potential risks of high stock or sales shortage. 5. New Product Introduction (NPI) to all channels with Go-To-Market Plan.6. Budgeting yearly plan of PM department.

Product Marketing of Mobile Phone Business Unit in Senao.Lead 15 Product Marketing members to deliver sales revenue & gross margin targets.Mainly in : 1. Negotiate with 15+ branded mobile phone vendors about product strategies, procurement plans, costs/prices, investments, and promotion programs.(ex : Samsung、 Sony、HTC、ASUS、OPPO、Huawei、LG...etc.)2. Corporate with Chung-Hwa Telecom Marketing Department to list & promote mobile phones with certain Chung-Hwa’s monthly rate plan as well as promotion programs.3. Decide 4P strategies (Product/Price/Place/Promotion) of mobile phones and support sales plans of each sales departments. (including retail channels、open channels & EC channels)4. Control purchasing orders with reasonable Q’ty & costs.5. Manage stock level by push-out or pull-in incoming purchase orders, which could reducing potential risks of high stock or sales shortage.6. New Product Introduction (NPI) to all channels with Go-To-Market Plan.7. Budgeting yearly plan of PM department.

Retail Management of Mobile Phone, Tablet PC, and related accessories in Senao Retail Department.Lead 10 members to achieve monthly revenues、KPIs.Execute company policies & product strategies to channel supervisors & store managers.Execute product marketing programs to more than 600+ CHT related retail stores (more than 2000+ store sales related).Manage KPI & bonus of strategic products & CHT telecom services. Corporate with PMs & Branded vendors to implement store POSM decoration、KPIs & floor sales training to 300 direct stores and 200 counters of CHT branches.

2008 Oct. ~ 2014 Mar. : Product Manager of Sony (Ericsson) Mobile Products. 2003 Jan. ~ 2008 Sep. : Product Manager of Nokia Mobile Phones.Manage the achievement of sales target / margin /prices/ incoming order Q’ty、Negotiate with vender about ordering (pull-in & push out) schedules & purchasing costs、Execute each promotion programs of each channels、manage listing & delisting product portfolio of Chung-Hwa Telecom promotion rate plans、manage the inventory level.

Account Manager of Hyper Stores (eq. Carrefour) for Philips' Domestic Appliances

1999 Jan. ~ 2001 Jan. : Product Specialist of Home Care Product in Philips Domestic Appliances Products. eq. Vacuum Cleaner, Hair care, and Air-conditioning products.1997 Oct. ~ 1999 Jan. : Sales Specialist of Chain Store ( eq. 全國電子/泰一電氣 ) for Philips Domestic Appliances Products.1996 Jan. ~ 1997 Oct. : Specialist of Global Logistics of Philips Monitor Business Unit.

Production Planner of High-End Monitor Production Line for 17 inch & 21 inch Monitors.