• 负责梦想加在成都、西安、重庆片区的品牌营销，结合总部策略以区域空间拓展节奏制定营销传播策略• 区域商务拓展合作，策划落地活动，导入资源• 撰写传播方案、文案，与设计师配合形成平面及视频素材，匹配传播渠道• 管理和分析渠道数据，精细化运营• 新型会员产品的定位、营销• Responsible for the brand marketing of MDP in Chengdu, Xi'an and Chongqing, combined with the headquarters strategy to develop marketing communication strategies with regional spatial expansion rhythm• Regional business development cooperation, planning landing activities, importing resources• Communication plans, copywriting, and work with designers to form flat and video materials, matching communication channels• Managing and analyzing channel data and refine operations• Positioning and marketing of new member products

天府新区是中国第11个国家级新区。岗位职责：• 引进国际和国内重大商业项目（例如：诺基亚全球研发中心、ARM中国西部研发中心等）• 组织国际招商引资推介活动• 完善天府新区商业政策研究及统筹推进相关改革Tianfu New Area is the 11th national new district in China.Responsibilities:• Introduce major international and domestic commercial projects (eg. Nokia Global R&D Center, ARM China West R&D Center, etc.)• Organizing international investment promotion activities• Improve the business policy research and overall promotion of related reforms in Tianfu New Area

• 活动策划：与政府及企业合作，策划并落地线下大型论坛、沙龙；线上推 广方案，完成部门KPI营收• 新媒体运营：媒体渠道管理、传播结案报告，平均招募完成度300%• 公关稿件撰写：推广招募听众、会后活动二次曝光，均媒体价值500万• 维护关系：维护与政府、企业、美英国际商会的关系，开拓新的合作方式• 电子商务：营销组组长，负责产品推广及合作方资源置换，制定推广策略 活动，实现利润率超50% Plan activities on line/off line for clients, inviting speakers and listeners to complete the event.Expand and maintain customer relationships, responsible for docking and liaison with international chambers of commerce, associations and professional organizations.Social media promotion, internal and external publicity, production of promotional materials, copy and update the BD main page at any time.

• 内容编辑：独立完成教育类产品“FT商学院”内容编辑，包含中英双语， 每日更新阅读、音频及互动产品内容并完成多渠发布• 新媒体运营：制定“小众金融知识普及”的产品定位，微博粉丝年增长率 300%，微信180%，网站PV贡献率8%以上，超过编辑 • 数据分析：使用Google Analytics分析用户行为，改进用户体验Worked directly with developer to update mobile and desktop applications.Data research & Design and develop user experience by Google Analytics.Writing educational content in English and Chinese and content promotion.New media operations.