I majored in advertising, and have basic theoretical foundation on marketing, advertising and communication.Good in English speaking, reading and writing. Have obtained English CET-6 certificate;I worked at imported medium&.high-end FMCG industry for 7 years, have rich expierences on supplier management/ supply chain logistics operating/ marketing/ brand promotion/ business negotiation/ etc.
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Marketing ManagerFoodgears (Shanghai) Trading Co., Ltd. Nov 2017 - Dec 20181. Product brand and category management and planning, channel construction, market promotion, terminal and consumer promotion activities 2. Management of the marketing input costs and marketing promotion plans.3. Daily management of Marketing department, staff training and evaluation; -
Product Manager & Bad Reichenhaller China Brand RepresentativeE-Point Shanghai Aug 2016 - Nov 2016Shanghai City, ChinaProduct sales, market development1. Brand market survey and research, planning brand channel expansion strategy;2. New client development in China, Build brand sales channels and distributor structures;3. Distributor team building and management;4. Cooperate with sales terminal customer on marketing organization and completionSuccessfully introduce German salt brand - Bad Reichenhaller into China,Now the selling channels include:Carrefour、Metro、Tmall、JD、Hema online、City shop、G-super...
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Brand ManagerGoodwell China Marketing Co., Ltd. Aug 2011 - May 2016Shanghai City, ChinaBrand Manager in GOODWELL CHINA work contentBe responsible for :Gogo Squeeze (France) Delba (German) CAMP (Canada);Chng kee’s(Singapore) Chee seng(Singapore) One Dish Asia( Thailand)CEBU(Philippine) Duy Anh( Vietnam) Fomulate brand budget on marketing fee, purchase and sales volume, work on year marketing plan and follow up marketing activities, make analysis on marketing result. Place order to supplier, make sure stock enough for sales, and make sure that stock rotate smoothly and safely. Implement relative marketing activities, to increase brand sales and marketing share, reach to brand sales target. Manage brand marketing charges and make it spending effectively. Follow up sales dpt. SKU Listing work, support related brand information, associate sales dpt. to reach planed channel sales target.Pay close attention to marketing dynamics, develop effective new products develop and marketing plan. Maintain well relationships with suppliers.Purchase operator in GOODWELL CHINA work contentAccording to company established procedures issued the purchase order, arrange international freight, ensure on-time delivery and storage.Shipping documents following up, checking, organizing, and relative goods receipt, goods payment and complaint work.Maintain well relationships with suppliers/ forwarding/ Insurance company.
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Purchase And Sales AssistantRight Supply Co. Ltd. Oct 2004 - Apr 2011Shanghai City, ChinaMain business:import rubber productsAssistant relative logistic work after purchase and sales contract establishment;Freight arrangement for international and domestic area;Shipping documents following up, checking, organizing, and relative goods receipt, goods payment and complaint work, make sure clients receive goods on time.Maintain well relationships with suppliers/ forwarding/ Insurance company.
Sophie Yang Education Details
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Advertising
Frequently Asked Questions about Sophie Yang
What is Sophie Yang's role at the current company?
Sophie Yang's current role is Product Manager & Bad Reichenhaller Brand Representative.
What schools did Sophie Yang attend?
Sophie Yang attended South-Central University.
Not the Sophie Yang you were looking for?
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Sophie Yang
Shanghai, China -
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Sophie Yang
Digital Marketing, Seo, Copywriting, Localization, Translation, Influencer MarketingWuhan -
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