1. A stable personality and high sense of responsibility;2. Work well with a multi-cultural and diverse work force;3. Initiative, independent and good communication skill;4. Willing to work under pressure with leadership quality;5. Be highly organized and efficient;6. Growth mindset, creative and willing to learn new knowledge.
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Project LeadMoxa Apr 2022 - PresentMinhang District, Shanghai, China -
Senior Digital Marketing SpecialistMoxa Apr 2019 - Mar 2022Shanghai City, China -
Digital Marketing SpecialistMoxa Dec 2016 - Mar 2019Shanghai, ChinaMajor Areas of Responsibility:1) Website/Newsletter Management: Ongoing management of company and product information on moxa.com.cn and Moxa’s newsletter.- Update web pages based on product launch schedule and make sure the content accuracy.- Release newsletter per month, come out the report, and rethink the content design to increase the open rate of newsletter.2) Regional PPC Campaigns: Manage regional PPC campaigns in collaboration with the Global Marketing web team.3) Marketing Automation: Serve as the regional marketing automation subject matter expert.- Planning, execution and management of automated marketing campaigns in accordance with Moxa’s Marketing Automation Program for the region.- Responsible for the design and creation of strategic automated campaigns that are structured to contribute to global and regional goals and objectives.- Must have a clear understanding of measurement and analytics in order to demonstrate business impact.4) Social Media: Serve as the regional Social Media subject matter expert.- Overall management of regional presence in select social media channels (such as Wechat) and social integration into automation marketing campaigns.5) Content Marketing:- Creation and management of regional content marketing for automated campaigns and social media efforts by collaborating with Global Marketing digital marketing team and programs team. - Represent regional input in customer centric content for broader global marketing campaigns.6) Lead Generation: Involvement and contribution to local lead generation campaigns, including brand, new product, vertical market, and SMB campaigns, to increase the interaction with customers and generate more leads.7) Online Media Engagement: Build up an online media database and maintain the relationship to drive brand and solution awareness, as well as drive traffic to moxa.com.cn. -
Marketing SpecialistBluecom The E-Commerce Experts Jul 2015 - Oct 2016China/Shanghai1. Manage Corporate website that consists of English, Chinese, Japanese and Korean sites;2. Collaborating internally to hold customer events;3. Preparing marketing collaterals for corporate website, social media and global events;4. Design, coding, translation, printers vendor management;5. Gifts Management.
李晓阳 Education Details
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Translation
Frequently Asked Questions about 李晓阳
What company does 李晓阳 work for?
李晓阳 works for Moxa
What is 李晓阳's role at the current company?
李晓阳's current role is Project Lead at MOXA.
What schools did 李晓阳 attend?
李晓阳 attended Shanghai University.
Who are 李晓阳's colleagues?
李晓阳's colleagues are Johnny Zheng, Epson Chiang, Kuan Lu, Dana Lee, Li Ying Chen, Windy Wu, Charlie Wang.
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