Angela Yang Email & Phone Number

Shanghai, China

中国 上海市

Our English content and instruction manuals focus on the American market, maximizing selling, user engagement, brand reach and customer loyalty, and helping to boost our net profit up to 37.8% on the previous year. Collaborating with our marketing teams as well as designers to understand the exact functionality of our original products, we create instruction manual content that is concise and easy to understand, as well as staying flexible and accomodating to meet tight deadlines. I cooperate with external resources such as translation agencies, monitoring the process and ensuring a timely delivery of all supporting documents connected to product launches. Finally, I monitor and report on content performance and make timely suggestions to the wider team.

上海

In U-studio:i am responsible for in-house digital content planning for unilever brands in refreshment & haircare sectors.1.work collaboratively with internal resource and our clients to develop integrated communications strategies in support of a large-scale initiative2.manage company content calendar including work closely with cross-functional teams to ensure that campaigns are led successfully and according to brief- from creative idea to strategic planning, execution, documentation and reporting3.fuel inter-department relationships between account leadership, creative and other functions4.update existing product PSO of Clear and manage the creation and validation of online new product in different e-commerce platforms5.develop and update both client and project documents including:creative briefs, estimates, project timelines and other supporting materials6.meet clients for briefings and present proposals to clients for approval, ensure progressive steps in the process are approved with time to meet schedules.brands: magnum,wall's, clear and dove.

Hongkou District, Shanghai

1.review and translation:review the Nike hk copy writing, make sure that the description conform with the design and adhere to Nike brand standards and copy guidelines.Nike images check. check if any differences between model pictures and actual products.webpages translation(Nike and AEO), mostly English tranlsate into chinese.e-commerce news translation.collaborate with the operational department to ensure all timelines are met copy writing:closely monitor the project status of American Eagle Outfitters, responsible for copy writing and quality check.others:collaborate with the OP department to ensure all timelines are met.documents update and maintainance.team member weekly training.