• Market Analysis: Conduct in-depth research on market trends, consumer behavior, and competitor activities within the Melbourne Chinese community to inform strategic decisions. • Lead Generation: Develop and implement targeted marketing campaigns, utilizing digital platforms and social media to attract and nurture potential customers. • Online Used Car Valuation: Manage online tools and processes for accurately valuing used cars, providing customers with timely and transparent estimates. • Used Car Acquisition: Oversee the acquisition of used vehicles, ensuring quality and value through thorough inspection techniques and effective negotiation strategies. • Video Content Creation: Produce engaging live streams and short videos to showcase vehicle features, enhancing customer engagement and interest. • Customer Engagement: Build and maintain strong relationships with customers, addressing their needs and providing personalized service throughout the buying process. • Sales Strategy Development: Collaborate with the sales team to create effective strategies that drive sales and improve conversion rates. • Brand Promotion: Enhance brand visibility and reputation within the Chinese market through innovative marketing tactics and community outreach. • Reporting and Analysis: Monitor and analyze campaign performance, providing insights and recommendations for continuous improvement.