符海英's Location
Guangzhou, Guangdong, China, China
About 符海英
符海英 is a 福斯润滑油(中国)有限公司— 区域经理.
符海英's Current Company Details
福斯润滑油(中国)有限公司— 区域经理
符海英 Work Experience Details
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Area ManagerFuch Lubricant (China) Co., Ltd Oct 2020 - Dec 2021Guangzhou1. Responsible for regional business development and target achievement, implementing the company's business strategy, and achieving regional financial performance targets, including sales volume, gross profit and collection2. Formulated and implemented business development plans for the region in charge, including marketing plans, product plans, channel plans, etc.3. Establish and develop dealer network and sales channels4. In-depth marketing, brand promotion and promotion, planning and implementation of related market activities5. Collected and analyzed market intelligence and guided dealers to adjust market strategies6. Collected and analyzed the rolling forecast, inventory and sales data of dealers to improve the regional business development planResults:1)I joined the company in early October, and developed dealers in Guangzhou, Foshan, Jiangmen, Yangjiang and other places.2) The 21st budget was already overfulfilled in November. Compared with 2020, the full-year performance increased by 70%.3) Cooperated with the Marketing Department to hold large-scale brand promotion activities such as "flying oil you" and "winning in lubricating oil", developed the company's image stores in key areas, and improved the company's brand image publicity.4)Multi-faceted contact with key customers, including regional chain customers and national chain customers, and establish good communication relations.Department: Automotive lubricants retail businessReport to: Sales Director of Greater Southern Region
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Channel ManagerWurth (China) Co., Ltd Dec 2019 - Oct 2020GuangzhouPosition: Channel Manager of Southern RegionResponsibilities:1. Drive the rapid placement of auto dealers in the aftermarket of Southern region with the core product series of engine oil and additives.2. Support and cooperate with dealers in business expansion according to their business planning3. Responsible for price strategy planning, sales and marketing planning, and technical training4. Responsible for internal and external affairs coordination related to dealers' business5. Responsible for the daily management and guidance of the dealer team in southern region, and urge them to follow up the business of their respective dealersResults:1: I joined the company in early December, and developed 10 agents in Guizhou, Hunan, Jiangxi, Yunnan, Guangxi, Guangdong and Hainan. Among them, the agent in Guangzhou, Guangdong Province is the company's largest agent at present.2. Worked closely with the Marketing Department to develop publicity materials and promotion plans suitable for distributor channels. Such as oil shelf design, oil folding design, oil buying and giving scheme design and so on.3. Strive to promote dealers' investment in the brand and improve dealers' loyalty to the brand. The Yunnan distributor built the first Wurth flagship store in China during the cooperation period, which led to the company's flagship store investment plan.Department: Sales - Assembly Technology, Automotive and Construction DepartmentReport to: National Channel DirectorNumber of subordinates: 8
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Business Development ManagerHigh Tech (Shanghai) Trading Co., Ltd May 2013 - Jan 20191)Distributor development of MOTUL automotive lubricants in South ChinaIndependently developed brand dealers in Guangdong, Hunan, Hainan, Guangxi and other places, led the dealers to develop the local market, from zero market share to growth, and led the dealers to grow into key customers of the company. 2)MOTUL auto lubricant dealer managementIndependently responsible for following up the sales management of dealers, fully responsible for the annual sales KPI of dealers, assisting dealers in building teams, assisting in formulating marketing promotion plans, ensuring gross profit and controlling the market, so that the profits and sales of agents can increase every year. Among them, a number of dealers have become the star customers of the company, respectively won the brand promotion Ambassador award, synthetic oil sales champion, annual sales champion, etc.3)MOTUL lubricant brand construction and promotionLead the promotion and construction of the company's brand in the local area, promoted the penetration of the brand in the local area, grabbed the market and achieved the sales goal through brand seminars, customer training and brand marketing activities held in the local area.4)Led the promotion of new projects: From 2014 to 2015, led the promotion of new products in South China, developed customers through oil polishing channels, and brought a new channel sales model to the company. At the same time, I led the image store promotion project in South China, and explored the important mode of terminal brand image promotion for the company.5)Experience in domestic and foreign exhibitions and competitionsOne of the core cultures of MOTUL is track culture. During my tenure, I led agents to watch car races at home and abroad to strengthen the sense of belonging of agents. In order to promote the popularity of MOTUL in China, the company has participated in exhibitions in Shanghai, Beijing, Chengdu, Guangzhou and other key regions
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Ka ManagerNokia (China) Investment Ltd Apr 2009 - May 2013GuangzhouDescription:1: Key account management NDRP/KA customers make monthly targets, make monthly import and shipment plans, achieve monthly sales targets, regularly visit customers every month, and conduct business review with customers. Among them, I was responsible for the SELL IN of 1 NDRP customer and 10 KA and BA customers independently, which brought nearly ten million sales to the company every month. Sales performance: When I was in charge of a NDRP customer, its performance increased by 166% and maintained stable growth. Customers are happy, the company is satisfied.2.:Brand terminal retail market management 1) Plan, implement and evaluate promotional activities 2) Strive for brand display management and supervision in the special area 3) Price control and product control 4) The managed terminal store won the first place in Guangzhou region in the single product sales and image display competition.3. Sales consultant management 1) Led a team of 20 sales consultants. Daily work management and recruitment of sales consultants. Sales training, sales task achievement, performance assessment and so on. The sales consultant team led by the company has won many awards: the highest single-day sales award of WINDOWS mobile phone; Best store display Standard Award; Best Sales Skills and expertise awards, etc. 2) Sales management of agent team. Lead dealer team to achieve monthly dealer sales target.
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Regional Sales ManagerShenzhen Weizhen Cosmetics Ltd Jul 2006 - Apr 2009Foshan1. Foshan office responsible persons2. Beauty consultancy team management3. Responsible for Foshan, Jiangmen, Zhanjiang, Shaoguan limi brand in the Watson's sales management4. Foshan section, breaking to lead sales of 800,000 yuan, and Foshan flowers Watson and Eastern Watson on the sale of the company before the historic 105. Has strong leadership skills, good organizational ability, be good at encouraging and personnel management
Frequently Asked Questions about 符海英
What is 符海英's role at the current company?
符海英's current role is 福斯润滑油(中国)有限公司— 区域经理.
What schools did 符海英 attend?
符海英 attended 汕头大学.
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