Strategic solution of start-up planning, competitive analysis, business development and licensing, PR and marketing, TM, patent and Intelligent protection, government affairs, company background and due diligence check, standard and regulation in Chinese market.
October 2014—Now American States Association In China (Asac)
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Marketing DirectorOctober 2014—Now American States Association In China (Asac) Oct 2014 - PresentBeijing, ChinaASAC was founded in 2010, is an association with 18 members of US States’ Representative Offices in China. This business gathering is to establish a platform for the States' Reps sharing resources and information, to enhance the members influence in Chinese market and providing a quick channel for Chinese government, associations and enterprises to reach out US products and services. As a Marketing Director of ASAC, working primarily on• Marketing and public relationship with Chinese government agencies and industry associations. • Cooperation with Chinese companies and organizations based on projects including trading, tourist and education.
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Director Of Business DevelopmentSkd Labs Apr 2018 - Mar 2019Beijing City, ChinaSKD Labs is a leading independent testing facility that specializes in functionality testing, performance validation, and information security product and service certification. -Develop sponsorship cooperation between Cyber Security Companies and SKD.-Promoting testing services
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Vp, AdministrationDingao (Shanghai) Network Co., Ltd Apr 2016 - Apr 2017Beijing City, ChinaA start-up company provides automotive accessories query platform as well as accessory supply chain.Responsibilities: Investor Relations (IR)To develop and maintain IR,continually promoting the company's reputation and image in the investment circle Liaising with, and answering enquiries from investors, often via telephone and emailCreating metrics and analytics related to investment opportunities to founderPreparing and perfecting the material and information to complete due diligenceVIE(Variable Interest Entity) ArchitectureWorking with attorneys and accountants to plan the architecture schemeRegistration of BVI company , CAY company and WOFE,overseas bank account opening, etc.Communicating with investor, attorney and founder to facilitate the signing of investment agreementPromoting the issuing of capital fund and bridge loan, as well as relevant legal documents preparationPublic relations and MediaCommunication and relationship with relevant associations:CAMRA, CADA, IAC etc.Connection maintenance with high levels of key clients such as auto dealership groupsPress releases on trade media, online media and we-media Marketing and Business DevelopmentEvent planning and implementation of large-scale product launches,including:-Agenda design and deployment-Communication with panelist and honored guests- Create content for press releases, progaganda and keynote presentationsDesign and construction of agent channel, agency agreementNegotiation with agents and partners in key regionsAdministration and HRPersonnel transactions such as hires, promotions, performance reviews, and terminationConsults legal counsel to ensure that policies/transactions comply with lawsDevelop, implement and monitor salary structure, payroll auditOptimized the construction and maintenance of office space
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Deputy DirectorPennsylvania China Representative Office, Pa Department Of Community An Economic Development Mar 2000 - Dec 2016BeijingPennsylvania China Office is fully budgeted by State of Pennsylavnia assisting PA companies entering into and developming China Market. Responsibilities:Market research and InvestigationGenerate Annual China Market report and key industries reportsProvide specific market research and advices:Industry statistics, market viability, entry strategies and competitor analysis etc. Potential buyers/distributors/agents/JV identification and screeningCompany’s background checks and due-diligence reportBusiness DevelopmentBusiness oriented government relationships with MOFCOM,provincial governments, ministries and commissions; cooperation with industry associationsEstablishing initial contacts between PA companies and prescreened Chinese partners nationwide, exploring market opportunitiesProviding advices and solve commercial difficulties or confusions: payment issues, quality inspection, IPR application and disputes, certification application and the explanation of Chinese Regulation and Standards, etc.Exhibitions, visits and conferences organization Trade shows, including booth space leasing and set up, pre-show marketing, appointment scheduling and seminarsIn-bound trade missions, offering pre-screened business contacts, business appointment and visits, market briefings, cross culture training and logistics, etc.Initiate and organize out-bound missions to US, including planning, recruiting, company visits/ one-on-one meetings in US, seminars and trainings by lawyer and industry experts, and culture exchange, etc.Business appointment matchmaking and scheduling with prospective Chinese buyers or partners throughout China for Pennsylvania CompaniesPlanning and implementation of event and banquetOffice managing with accounting responsibility Payroll, social security and human resource Coordinate connectivity with third partiesCreated an organizational system for contracts and employee agreements
吴海莹 Education Details
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市场经济 -
Peking UniversityMarket Economy And Management
Frequently Asked Questions about 吴海莹
What company does 吴海莹 work for?
吴海莹 works for October 2014—now American States Association In China (Asac)
What is 吴海莹's role at the current company?
吴海莹's current role is Marketing Director.
What schools did 吴海莹 attend?
吴海莹 attended Peking University, Peking University.
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