在it界工作多年後，有感於it界目前有限的行業發展，且ai的變革，決定投入到自己更加喜愛的音樂界，結合多年it界社交產品經理的工作經歷，打造音樂潮流社區廠牌，探索一些能讓音樂人除了跟大公司簽約外，也能實現盈利的方法。具體有黑膠專輯出版、專輯視覺的版畫和潮玩& 音樂人衣服品牌Vinyl Studio: 黑膠生活品牌。為音樂人監製/發行/銷售黑膠專輯，並打造黑膠禮品化品牌，讓兒童幾年、企業訂製、好友送禮都能科路藝術季黑膠成品，目前已發行專輯有-日版小老虎/周士爵/也是福《去愛去哭去疑惑》等其他計畫進行中After working in the IT industry for many years, I realized the limited growth potential in the current IT sector and the transformative power of AI. As a result, I decided to venture into the music industry, which I am more passionate about. Combining my years of experience as a social product manager in IT, I aim to build a music trend community brand and explore methods that enable musicians to profit beyond signing contracts with major companies. Specifically, this includes ventures such as publishing vinyl records, creating album artwork and collectibles, as well as launching a clothing brand for musicians.Vinyl Studio: A lifestyle brand centered around vinyl records. We produce, distribute, and sell vinyl albums for musicians, while also creating a brand around vinyl as a gift item. Our aim is to make vinyl albums accessible to children, customizable for businesses, and suitable as gifts among friends. Currently, we have released albums such as 'Little Tiger' (Japanese Edition), 'Duke Zhou,' and 'Also Fu - Love, Cry, Doubt,' with other projects underway.

音遇-主打ktv歌唱內容的社交平台，幫助潛力者以自己的歌聲賺錢，或成長成專業歌手管理40人產品研發部門負責：• 核心策略：新增多條新使用者途徑，將客戶獲得分為活躍和付費兩個方向，同時設計相對應的接待途徑，讓新用戶的留存率提升36％，日流水從穩定150萬一天提升到180萬一天，並根據用戶潛力分配相應的公會房間，提升整體房間流量。• 產品方面：推出多款超過10萬使用者的社交遊戲，提升營收，同時針對新用戶留存、市場投放和公會房間分發等問題進行解決。• 研發方面：統籌產品和研發功能的優先順序，並成功建立以1.5週為一個迭代週期的節奏。• 與市場對接：調整與市場各項投放方向，打通產品進入量和接待途徑，以單次成本和留存率調整為指標，獲得最大化的投放效果。• 與營運對接：協調與營運部門，以增加使用者流量和活躍度為目標，根據不同的投放玩法，分配公會房間以提升留存和營收表現。(Yinyu) - a social platform that focuses on KTV singing content, helping aspiring individuals to earn money or grow into professional singers with their own vocal talents.The Product Development Department is responsible for:• Core Strategy: Introducing multiple new user channels and categorizing customer acquisition into active and paid segments. Corresponding reception paths are designed to increase new user retention by 36%, with daily revenue increasing from a stable 1.5 million to 1.8 million. Furthermore, appropriate guild rooms are allocated based on user potential to enhance overall room traffic.• Product Focus: Launching multiple small games with over 100,000 users to boost revenue. Addressing issues related to new user retention, market placement, and guild room distribution.• Development Coordination: Prioritizing features in product development and establishing a rhythm of iteration cycles every 1.5 weeks.• Market Alignment: Adjusting various market placement directions and establishing a seamless connection between user acquisition and reception paths. Maximizing placement effectiveness based on cost per acquisition and retention rate.• Operations Coordination: Collaborating with the operations team to increase user traffic and engagement. Allocating guild rooms based on different placement strategies to enhance retention and revenue performance.

NokNok騰訊遊戲社區 — 類Discord社交群產品（項目解散）聚集遊戲玩家的興趣社區APP，在這裡，成千上萬的遊戲同好者聚集在一起，任何人都可以創建專屬於自己的興趣討論區，還有超多好玩的Bot工具等你來探索管理產品用戶長期留存方向•社交提升：推出遊戲內獎勵提醒打卡、pixel畫畫工具等社交功能提升用戶活躍•內容提升：群聊產品的核心問題是內容難沈澱，新入群的新人難以融入，新增論壇模組，聊天時帶上#話題標籤，讓ai bot自動整理聊天內容分類，並生產成文章NokNok Tencent Gaming Community - Discord-like social group product (Project Disbanded)NokNok was an interest-based community app that brought together gamers from all walks of life. It provided a platform for thousands of gaming enthusiasts to connect, where anyone could create their own dedicated discussion forums. Additionally, the app offered a plethora of fun bot tools for users to explore.My role as a product manager focused on enhancing long-term user retention strategies:• Social Enhancement: I implemented social features such as in-game reward reminders, check-ins, and pixel drawing tools to boost user engagement. These features encouraged social interactions among users and increased their overall activity within the app.• Content Improvement: One of the core challenges in group chat products is the difficulty of content sedimentation, making it hard for newcomers to integrate into existing conversations. To address this issue, I introduced a forum module where users could tag their conversations with specific topic labels. Leveraging AI bot capabilities, the chat content was automatically categorized and transformed into articles, making it easier for users to navigate and contribute to discussions.Unfortunately, the project was disbanded, but during my tenure, I worked diligently to enhance user engagement and improve the overall user experience within the NokNok community.

Pong Pong ( 港澳台社交直播產品)提升用戶首日儲值，整理新用戶路徑• 核心策略:從首頁分發到私聊等，嘗試多路徑促進主播用戶建立私聊，最終新用戶儲值率+50%/ 次留環比提升20倍/週送禮頻次增加1倍，總結1v1陪聊更有效，促進點單模組上線建構用戶+主播的任務系統• 核心策略:以任務推進用戶對主播的建聯動力，並透過任務輔助主播提升後續付費，最終流程環比提升20倍/首日付費提升1倍/ 老用戶arpu值提升1倍• 主播銘牌:主播銘牌任務，主播/用戶雙方都有任務，以關係等級升級包裝，引導定期付費 點單系統:給主播導流，並將用戶拉入arpu值更高的群聊語音房• 付費榜單 : 以競爭心態激勵用戶對主播的守護心裡拉抬arppu儲值金額Pong Pong (social live broadcast product for Hong Kong, Macao and Taiwan)Increase users’ first-day deposit value and organize new user paths• Core strategy: From homepage distribution to private chats, etc., try multiple paths to promote anchor users to establish private chats. In the end, the new user deposit rate +50%/time retention increased by 20 times compared with the previous month/weekly gift frequency doubled. Summary of 1v1 companion chat More effective, promoting the online ordering moduleConstruct a user + anchor task system• Core strategy: Use tasks to promote users' motivation to build connections with anchors, and assist anchors to increase subsequent payments through tasks. The final process increased by 20 times compared with the previous month/first-day payment increased by 1 times/old users' ARPU value increased by 1 times.• Anchor nameplate: Anchor nameplate tasks, both anchors/users have tasks, packaged with relationship level upgrades, and guide regular payment. Ordering system: divert traffic to anchors and pull users into group chat voice rooms with higher ARPU values.• Paid list: Use a competitive mentality to encourage users to protect the anchor and increase the amount of arppu stored value.

Hago-印尼600萬DAU休閒遊戲直播平台https://ihago.net/#/home平台關係鏈負責• 核心策略:在以語音房/社區模組新增建聯模組，反哺hago核心遊戲玩法，拉動長期留存建聯模組:在社區新增用戶尋人遊戲/以星座等社交信息匹配等方式增加小遊戲對局頻次+20% • 合併關係鏈:小遊戲/語音室/ 社區三大社區模組原為各自締結關係，打通路徑後提升次留+5%Hago-Indonesia’s 6 million DA casual game live streaming platformResponsible for platform relationship chain• Core strategy: Add a new connection-building module in the voice room/community module to feed back Hago’s core gameplay and drive long-term retention. Building a connection module: Add a new user-finding game in the community/match with social information such as zodiac signs, etc. Increase the frequency of mini-games by +20% • Merge relationship chains: mini-games/voice rooms/communities. The three major community modules originally formed relationships with each other. After opening up the path, the number of times will be increased by +5%.

cue-熟人社交創新項目•核心策略：增長負責及產品方案編寫cue-acquaintance social innovation project•Core strategy: Growth responsibility and product plan writing• 0-1 customer acquisition activation: use functions such as QR code/import address book and other functions to open up campus promotion activities on the operating side to attract student users• Improve secondary retention: Design rules for recommending friends, increase the weight of close behavior density, surface friends with high frequency, and deepen understanding of the relationship chain• 0-1獲客啟動：以二維碼/導入通訊錄等功能，打通營運側校園推廣活動吸引學生群體使用者 • 提升次留：設計推薦好友規則，增加親行為密度權重，浮現頻次高朋友，加深了解關係鏈

mmo rpg手遊，著名ip，大型多人線上角色扮演，注重社交玩法• 系統策劃：主線副本玩法&劇情負責內容/公會內社交活躍玩法（發紅包、組隊任務）• 分數規劃：為上述系統及玩法配置分數，為分數體驗負責mmo rpg mobile game, famous IP, massive multiplayer online role-playing, focusing on social gameplay• System planning: main dungeon gameplay & plot responsible content/socially active gameplay within the guild (sending red envelopes, team tasks)• Score planning: configure scores for the above systems and gameplay, and be responsible for the score experience