- Designed branding visual materials including digital/print posters and company document layouts for UCOT project- Wrote and translated social media contents and business materials for UCOT project- Designed UI&UX and prototype for UTrace app and UPhoto app - Involved in designing UCOT Traceability Management System backend dashboard- Collaborated with front end designers to realise the functions of apps and websites- Communicated with technique team to refine back end system design

- Designed VI for Sydney Blockchain Hub including logo, exhibition banners, website and company brochure - Designed event posters including visual and contents for social media communication and onsite exhibition- Shoot and edited event photographs - Assisted events including previous events planning/ event digital and print material preparation and onsite guest socializing

- Designed 2 editions of shopping booklet for Sydney Airport and communicated with a printing agency to publish them- Edited and subtitled videos and designed illustration pictures for Walker Wellbeing, Golden Key Lifestyle and China Eastern Airline- Published Golden Key Lifestyle Guidebook issue 7 - Wrote WeChat account articles for Nature Life, Market City and Golden Key- Edited articles and layout for Golden Key Lifestyle website in Wordpress

- Manipulated with images and languages to catch the hot topics at present and successfully gained an increasing follower in wechat and weibo- Wrote, edited and published online editorial feature stories on cosmetic products and improved circulation up to 90% - Arranged meetings with the marketing department to make digital strategies for new campaigns

- Assisted an event plan for Almond Board of California in SIALChina including copy writing and sample products purchasing, and successfully received over 1,000 questionnaire feedbacks from tourists and professionals about almond- Wrote a media trip itinerary for Hilton/ DoubleTree in Melbourne for invited travel media editors- Translated English news release into an appropriate tone and a local voice in Chinese- Communicated with data vendors to collect media coverage and brief report writing

- Tested the correct interaction on L'Oréal official website- Update the literature in GSK internal website

- Wrote clipping reports by monitoring magazines and websites to calculate the weekly coverage of the products - Updated the media database to prepare for an efficient communication with media when exposure is required

- Selected internet celebrities in food area as KOL in Philips Airfryer roadshow campaigns- Wrote teaser release, product launch release and media event release on Philips air cleaner to report the relevant campaigns- Did background research on competitors and the desire of target audience to make fundamental public strategy for a new product- Taken part in Philips Airfryer roadshow campaign and led media and KOL to process the event fluently