1. the company's own official account platform, today's headlines, Baijia account building management and daily operation2. be responsible for the overall promotion strategy of the company's products, including brand promotion, product promotion, media promotion, etc. for potential cooperation directions, so as to increase the flow of partners and customer access3. regularly communicate with business departments on promotion needs, effectively utilize and coordinate internal and external resources of the company, integrate marketing channels, media and other resources, and regularly put forward business marketing plans4. analyze the market, users and competitors, timely adjust and grasp the overall market direction5. be responsible for promotion data analysis, user and traffic data analysis, and formulate promotion plans, data indicators, promotion effect evaluation, etc

1. from the perspective of users, analyze users' behaviors and paths, scientifically use quality assessment methods, quantify users' satisfaction with content results, and produce quality assessment reports and product optimization direction reports2. cooperate with products and technologies, deeply participate in the preliminary investigation of relevant projects, promote strategy iteration optimization, and evaluate the benefits of quantitative strategy optimization3. analyze user search data and consumption data, assist the product manager to improve the efficiency and accuracy of product decision-making, and promote the continuous improvement of search quality and user experience

Handling of administrative examination and approval items