123Compare.Me

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123Compare.me is a hotel tech company specialized in protecting rate integrity and empowering direct channel performance. We help hotels monitor, detect, and correct pricing disparities across OTAs, bedbanks, and metasearch platforms — in real time. We are also the creators of the World Parity Monitor (WPM), he first global observatory for hotel price parity. Each month, we analyze over 6 million data points from Google Hotels to uncover who is undercutting rates, when disparities occur during the booking window, and how pricing behavior impacts direct competitiveness. Our SaaS tools are used by independent hotels and global groups to: ✔️ Strengthen rate parity and reduce OTA dependence. ✔️ Visualize market dynamics with operational and strategic clarity. ✔️ Power smarter revenue and distribution decisions. ✔️ Improve conversion rates with CRO (Conversion Rate Optimization) tools built for hospitality. Headquartered in Barcelona, 123Compare.me currently works with more than 4.400 hotels across 100+ countries.
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Booking.com, Expedia dominate visibility while smaller OTAs undercut prices - Hotelier Middle East

Booking.com, Expedia dominate visibility while smaller OTAs undercut prices Hotelier Middle East

123compare.me – EMEA Travel Innovation Award winner at Phocuswright Europe 2024 - PhocusWire

123compare.me – EMEA Travel Innovation Award winner at Phocuswright Europe 2024 PhocusWire

Rising Aggression in OTA Pricing Strategies Affects Independent Hotels - Hotel News Resource

Rising Aggression in OTA Pricing Strategies Affects Independent Hotels Hotel News Resource

Hawaii Hotel Price Wars | OTAs Quietly Undercut Big Brands - Beat of Hawaii

Hawaii Hotel Price Wars | OTAs Quietly Undercut Big Brands Beat of Hawaii

AI reshapes hotel distribution as 4th Hospitality Pricing Innovation Series concludes in New York - Travel Daily News International

AI reshapes hotel distribution as 4th Hospitality Pricing Innovation Series concludes in New York Travel Daily News International

Hotels grapple with ‘secondary OTAs’ for pricing control - PhocusWire

Hotels grapple with ‘secondary OTAs’ for pricing control PhocusWire

Booking.com and Expedia Group Control Visibility, Secondary OTAs Undercut Rates - hotel magazine

Booking.com and Expedia Group Control Visibility, Secondary OTAs Undercut Rates hotel magazine

Europe Sets Pace in Hotel Pricing, Outperforms Asia and Americas - Hotel News Resource

Europe Sets Pace in Hotel Pricing, Outperforms Asia and Americas Hotel News Resource

OTAs undercut hotel direct rates in 75 percent of searches - Hotelier Middle East

OTAs undercut hotel direct rates in 75 percent of searches Hotelier Middle East

Biggest stories of the week: RAK’s hospitality push, OTA parity concerns and more - Hotelier Middle East

Biggest stories of the week: RAK’s hospitality push, OTA parity concerns and more Hotelier Middle East

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